Soft Cat Treats Moist for Older Cats

Shoppers searched for this 181K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.4% of those searches ended in a purchase. Searches in the last 90 days moved +10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $328K a year.

Searches, last 12 months

181K

Growth, 90 days vs prior 90

+10.3%

Conversion, latest week

14.4%

Market size, estimated

$328Ka year

Peak month

December2.5× the quietest month

Top search term

tiki cat treats60K searches a year

Listings sell for $12.63 on average, from $1.92 to $38.01. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $12.63 that is $9K to $13K a year per listing.

Average price

$12.63under the $15 to $100 sweet spot

Price range

$1.92–$38.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

$9K–$13K

Returns

0.0%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #81 within Treats. It carries 1,937 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#81in Treats

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

1,937per listing

Listings tracked

30

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

59 months