Snoods for Dogs

Shoppers searched for this 383K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $158K a year.

Searches, last 12 months

383K

Growth, 90 days vs prior 90

-6.9%

Conversion, latest week

2.7%

Market size, estimated

$158Ka year

Peak month

July3.1× the quietest month

Top search term

dog ear covers for bath43K searches a year

Listings sell for $15.40 on average, from $6.14 to $54.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $15.40 that is $2K to $4K a year per listing.

Average price

$15.40inside the $15 to $100 sweet spot

Price range

$6.14–$54.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

5.1%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #399 within Apparel & Accessories. It carries 2,657 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

3.4%

Average rank

#399in Apparel & Accessories

Average rating

3.96 starsAmazon United States average 4.42 stars

Average reviews

2,657per listing

Listings tracked

38

15 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

6Amazon's first-year sales bar

Average brand age

30 months