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Smart Motion Pet Ball

Fail

Demand is soft, at -71.2% this quarter, so Smart Motion Pet Ball is a Fail.

Flapen Score
43
43 / 100
Ranks 3,065 of 3,978 Pet Supplies niches · −8 vs the category median of 51
Market size
$98K/yr39K searches / yr
90-day growth
-71.2%search demand this quarter
Competition
88%top-5 click share · 8 brands · 19 sellers

Flapen Score

Smart Motion Pet Ball against its category

The dotted line is the Pet Supplies average. Past it, Smart Motion Pet Ball is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Smart Motion Pet Ball market on Amazon at a glance

Shoppers on Amazon United States searched for Smart Motion Pet Ball 39K times last year and spent an estimated $98K. The top 5 brands take 92% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 12.3% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.3% of those searches ended in a purchase. Searches in the last 90 days moved -71.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
-71.2%
Conversion, latest week
12.3%
Market size, estimated
$98Ka year
Top search term
wicked ball rolly4K searches a year

02 · Price

A sale here is worth $20.70.

Listings sell for $20.70 on average, from $9.87 to $39.15. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $20.70 that is $2K to $5K a year per listing.

Average price
$20.70inside the $15 to $100 sweet spot
Price range
$9.87–$39.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
3.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #241 within Toys. It carries 775 reviews at 3.80 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
11.3%
Average rank
#241in Toys
Average rating
3.80 starsAmazon United States average 4.42 stars
Average reviews
775per listing
Listings tracked
9

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 16 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
16 months

Products

Top Smart Motion Pet Ball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

8

Sellers

19

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

5%

  • Brand 152%
  • Brand 217%
  • Brand 315%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (2 brands, 5%)

Demand

Smart Motion Pet Ball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '26JanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 13.1× · 7 of 12 months tracked

Search terms

Top Smart Motion Pet Ball search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wicked ball rolly4K/yr
  • smart rolling pet ball2K/yr
  • smart rolling ball dog toy3K/yr
  • smart motion pet ball24K/yr
  • wicked ball roly3K/yr
  • smart motion pet ball v2 - fur buddy friends2K/yr

Reviews and returns

What reviews say buyers love and hate about Smart Motion Pet Ball

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “Fun/Entertainment Experience”
33%of negative reviews mention “Durability”
3.1%of orders come back
“Breaks easily”
A buyer, on “Durability”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Smart Motion Pet Ball questions

Answered from the same tracked data.