Small Dog Balls
FailPrices span $2.79–$15.60, mostly outside the sweet spot, so Small Dog Balls is a Fail.
- Flapen Score
- 46 / 100Ranks 2,652 of 3,978 Pet Supplies niches · −5 vs the category median of 5146
- Market size
- $188K/yr184K searches / yr
- 90-day growth
- +4.6%search demand this quarter
- Competition
- 56%top-5 click share · 11 brands · 65 sellers
Flapen Score
Small Dog Balls against its category
The dotted line is the Pet Supplies average. Past it, Small Dog Balls is stronger. Inside it, weaker.
Market
The Small Dog Balls market on Amazon at a glance
Shoppers on Amazon United States searched for Small Dog Balls 184K times last year and spent an estimated $188K. The top 5 brands take 87% of clicks. Demand peaks in Aug–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 12.6% of those searches ended in a purchase.
Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $188K a year.
- Searches, last 12 months
- 184K
- Growth, 90 days vs prior 90
- +4.6%
- Conversion, latest week
- 12.6%
- Market size, estimated
- $188Ka year
- Peak month
- December1.6× the quietest month
- Top search term
- puppy ball29K searches a year
02 · Price
A sale here is worth $8.13.
Listings sell for $8.13 on average, from $2.79 to $15.60. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $8.13 that is $6K to $8K a year per listing.
- Average price
- $8.13under the $15 to $100 sweet spot
- Price range
- $2.79–$15.60
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $6K–$8K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #39 within Toys. It carries 18,598 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #39in Toys
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 18,598per listing
- Listings tracked
- 21
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Small Dog Balls products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
65
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
56%
Top 20: 99%
Open market
10%
- Brand 164%
- Brand 27%
- Brand 37%
- Brand 44%
- Brand 54%
- Brand 63%
- Open — no brand owns it (5 brands, 10%)
Demand
Small Dog Balls search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Dec · busiest ÷ quietest = 1.6×
Search terms
Top Small Dog Balls search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- puppy ball29K/yr
- puppy balls23K/yr
- chuck it balls small18K/yr
- small chuck it balls18K/yr
- squeaky balls for small dogs13K/yr
- chuck it small10K/yr
- balls for puppies9K/yr
- small rubber balls for dogs9K/yr
- ball for puppy6K/yr
- chuck it small balls7K/yr
Reviews and returns
What reviews say buyers love and hate about Small Dog Balls
We read the reviews and the return reasons for every product selling here.
“they fall apart very easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Small Dog Balls questions
Answered from the same tracked data.