Slip Lead Dog Leash

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $545K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+6.6%

Conversion, latest week

3.6%

Market size, estimated

$545Ka year

Peak month

July1.3× the quietest month

Top search term

slip leads for dogs372K searches a year

Listings sell for $12.39 on average, from $5.88 to $24.44. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At $12.39 that is $37K to $50K a year per listing.

Average price

$12.39under the $15 to $100 sweet spot

Price range

$5.88–$24.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

3,000–4,000

Revenue per listing a year

$37K–$50K

Returns

2.9%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #70 within Collars, Harnesses & Leashes. It carries 12,680 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

0.4%

Average rank

#70in Collars, Harnesses & Leashes

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

12,680per listing

Listings tracked

19

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months