Slip Collar

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

+3.2%

Conversion, latest week

2.4%

Market size, estimated

$44Ka year

Peak month

August2.6× the quietest month

Top search term

fida dog leash17K searches a year

Listings sell for $13.91 on average, from $4.19 to $35.67. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $13.91 that is $1K to $3K a year per listing.

Average price

$13.91under the $15 to $100 sweet spot

Price range

$4.19–$35.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.9%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #82 within Collars, Harnesses & Leashes. It carries 22,933 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#82in Collars, Harnesses & Leashes

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

22,933per listing

Listings tracked

29

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

54 months