Sleekez

Shoppers searched for this 784K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved +20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months

784K

Growth, 90 days vs prior 90

+20.3%

Conversion, latest week

10.0%

Market size, estimated

$1.6Ma year

Peak month

June22.6× the quietest month

Top search term

equigroomer185K searches a year

Listings sell for $20.65 on average, from $17.95 to $22.79. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At $20.65 that is $124K to $165K a year per listing.

Average price

$20.65inside the $15 to $100 sweet spot

Price range

$17.95–$22.79

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

6,000–8,000

Revenue per listing a year

$124K–$165K

Returns

1.4%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #3 within Grooming. It carries 13,921 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#3in Grooming

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

13,921per listing

Listings tracked

6

The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months