Silvervine Cat Toy

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months

68K

Growth, 90 days vs prior 90

+7.2%

Conversion, latest week

8.5%

Market size, estimated

$60Ka year

Peak month

December2.2× the quietest month

Top search term

silvervine cat toy31K searches a year

Listings sell for $10.48 on average, from $6.22 to $18.96. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $10.48 that is $1K to $3K a year per listing.

Average price

$10.48under the $15 to $100 sweet spot

Price range

$6.22–$18.96

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.5%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #50 within Toys. It carries 4,223 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

97%

Out of stock, average day

3.9%

Average rank

#50in Toys

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

4,223per listing

Listings tracked

33

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

39 months