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Shaky Ball

Fail

Demand is soft, at -86.2% this quarter, so Shaky Ball is a Fail.

Flapen Score
33
33 / 100
Ranks 3,774 of 3,978 Pet Supplies niches · −18 vs the category median of 51
Market size
$15K/yr36K searches / yr
90-day growth
-86.2%search demand this quarter
Competition
85%top-5 click share · 7 brands · 16 sellers

Flapen Score

Shaky Ball against its category

The dotted line is the Pet Supplies average. Past it, Shaky Ball is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shaky Ball market on Amazon at a glance

Shoppers on Amazon United States searched for Shaky Ball 36K times last year and spent an estimated $15K. The top 5 brands take 91% of clicks. Demand peaks in Feb–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -86.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
-86.2%
Conversion, latest week
1.4%
Market size, estimated
$15Ka year
Peak month
December18.6× the quietest month
Top search term
pet bounce ball for dogs29K searches a year

02 · Price

A sale here is worth $31.58.

Listings sell for $31.58 on average, from $14.60 to $59.87. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $31.58 that is $0 to $3K a year per listing.

Average price
$31.58inside the $15 to $100 sweet spot
Price range
$14.60–$59.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #181 within Toys. It carries 2,466 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
17.8%
Average rank
#181in Toys
Average rating
3.95 starsAmazon United States average 4.42 stars
Average reviews
2,466per listing
Listings tracked
8

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
23 months

Products

Top Shaky Ball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

16

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

3%

  • Brand 134%
  • Brand 220%
  • Brand 314%
  • Brand 413%
  • Brand 510%
  • Brand 66%
  • Open — no brand owns it (1 brand, 3%)

Demand

Shaky Ball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Dec · busiest ÷ quietest = 18.6×

Search terms

Top Shaky Ball search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pet bounce ball for dogs29K/yr
  • shaky ball3K/yr
  • viral shaky ball for dogs3K/yr
  • shaky ball toy570/yr

Reviews and returns

What reviews say buyers love and hate about Shaky Ball

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Fun/Entertainment Experience”
25%of negative reviews mention “Durability”
2.9%of orders come back
“broke quickly”
A buyer, on “Durability”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Shaky Ball questions

Answered from the same tracked data.