Senior Dog Food

Shoppers searched for this 692K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months

692K

Growth, 90 days vs prior 90

+11.3%

Conversion, latest week

8.7%

Market size, estimated

$2.2Ma year

Peak month

July1.3× the quietest month

Top search term

senior dog food229K searches a year

Listings sell for $36.79 on average, from $10.08 to $83.63. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,250 to 1,500 of them. At $36.79 that is $46K to $55K a year per listing.

Average price

$36.79inside the $15 to $100 sweet spot

Price range

$10.08–$83.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

1,250–1,500

Revenue per listing a year

$46K–$55K

Returns

0.0%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #178 within Food. It carries 6,419 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#178in Food

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

6,419per listing

Listings tracked

33

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 101 months on average, so the names here are established.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

101 months