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Selective Naturals Rabbit Treats

Fail

The top 5 brands take 100% of clicks, so Selective Naturals Rabbit Treats is a Fail.

Flapen Score
48
48 / 100
Ranks 2,345 of 3,978 Pet Supplies niches · −3 vs the category median of 51
Market size
$177K/yr95K searches / yr
90-day growth
-7.5%search demand this quarter
Competition
57%top-5 click share · 4 brands · 46 sellers

Flapen Score

Selective Naturals Rabbit Treats against its category

The dotted line is the Pet Supplies average. Past it, Selective Naturals Rabbit Treats is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Selective Naturals Rabbit Treats market on Amazon at a glance

Shoppers on Amazon United States searched for Selective Naturals Rabbit Treats 95K times last year and spent an estimated $177K. All 4 brands take every click. Demand peaks in Aug. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 11.3% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $177K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
-7.5%
Conversion, latest week
11.3%
Market size, estimated
$177Ka year
Peak month
August1.6× the quietest month
Top search term
science selective rabbit food27K searches a year

02 · Price

A sale here is worth $16.63.

Listings sell for $16.63 on average, from $7.73 to $31.12. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $16.63 that is $4K to $8K a year per listing.

Average price
$16.63inside the $15 to $100 sweet spot
Price range
$7.73–$31.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #149 within Small Animals. It carries 332 reviews at 4.79 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
83%
Out of stock, average day
0.0%
Average rank
#149in Small Animals
Average rating
4.79 starsAmazon United States average 4.42 stars
Average reviews
332per listing
Listings tracked
18

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Selective Naturals Rabbit Treats products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

46

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

0%

  • Brand 170%
  • Brand 221%
  • Brand 35%
  • Brand 44%
  • Open — no brand owns it (0%)

Demand

Selective Naturals Rabbit Treats search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.6×

Search terms

Top Selective Naturals Rabbit Treats search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • science selective rabbit food27K/yr
  • selective naturals rabbit treats18K/yr
  • supreme petfoods19K/yr
  • selective naturals4K/yr
  • science selective rabbit treats4K/yr
  • selective rabbit food5K/yr
  • selective3K/yr
  • science selective3K/yr
  • meadow loops4K/yr
  • meadow loops for rabbits5K/yr

Reviews and returns

What reviews say buyers love and hate about Selective Naturals Rabbit Treats

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“a little costly”
A buyer, on “Value For Money”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Selective Naturals Rabbit Treats questions

Answered from the same tracked data.