Salmon Dog Food

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.8M a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

+7.7%

Conversion, latest week

7.5%

Market size, estimated

$3.8Ma year

Peak month

April3.7× the quietest month

Top search term

natures recipe dog food220K searches a year

Listings sell for $38.63 on average, from $7.84 to $84.21. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,000 to 1,250 of them. At $38.63 that is $39K to $48K a year per listing.

Average price

$38.63inside the $15 to $100 sweet spot

Price range

$7.84–$84.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

1,000–1,250

Revenue per listing a year

$39K–$48K

Returns

0.0%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #151 within Food. It carries 3,439 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#151in Food

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

3,439per listing

Listings tracked

68

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 96 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

96 months