Ruff Greens
FailThe top 5 products take 100% of clicks, so Ruff Greens is a Fail.
- Flapen Score
- 47 / 100Ranks 2,474 of 3,978 Pet Supplies niches · −4 vs the category median of 5147
- Market size
- $271K/yr117K searches / yr
- 90-day growth
- -18.7%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 7 sellers
Flapen Score
Ruff Greens against its category
The dotted line is the Pet Supplies average. Past it, Ruff Greens is stronger. Inside it, weaker.
Market
The Ruff Greens market on Amazon at a glance
Shoppers on Amazon United States searched for Ruff Greens 117K times last year and spent an estimated $271K. All 4 brands take every click. Demand peaks in Feb. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $271K a year.
- Searches, last 12 months
- 117K
- Growth, 90 days vs prior 90
- -18.7%
- Conversion, latest week
- 6.3%
- Market size, estimated
- $271Ka year
- Peak month
- February1.5× the quietest month
- Top search term
- ruff greens for dogs55K searches a year
02 · Price
A sale here is worth $37.01.
Listings sell for $37.01 on average, from $25.73 to $70.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,250 to 1,500 of them. At $37.01 that is $46K to $56K a year per listing.
- Average price
- $37.01inside the $15 to $100 sweet spot
- Price range
- $25.73–$70.07
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $46K–$56K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #509 within Health Supplies. It carries 783 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 80%
- Out of stock, average day
- 0.0%
- Average rank
- #509in Health Supplies
- Average rating
- 4.30 starsAmazon United States average 4.42 stars
- Average reviews
- 783per listing
- Listings tracked
- 5
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Ruff Greens products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dog Food Topper for Dogs VitaSmart Powder with 25 Vitamins & Minerals 15 Probiotics & 20 Digestive Enzymes Gut Immune Skin & Mobility Support All Breeds & Ages Ruff Greens 6.9oz
- Price
- $70.07
- Rating
- 4.2/5
- Reviews
- 1,295
- Age
- 6y ago

Natural Dog Company Super Greens Food Topper for Dogs 8oz Multivitamin & Superfood Powder Immune Digestive & Skin & Coat Support No Fillers or Artificial Preservatives All Life Stages
- Price
- $28.86
- Rating
- 4.4/5
- Reviews
- 342
- Age
- 1y ago

Ruff Greens Ruff Chews Variety Pack 30 Count | Natural Digestible Rawhide Dog Treats with Vitamins Minerals Probiotics & Omega Oils | Dental Treats to Clean Teeth & Support Gut & Immune Health
- Price
- $29.50
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 8mo ago

Dinovite Probiotics for Dogs Probiotic Powder Food Topper for Medium Dogs (18-45 lb) Daily Digestive Health & Skin Support with Omega-3s 30 Servings
- Price
- $30.86
- Rating
- 4.2/5
- Reviews
- 2,155
- Age
- 2y ago

WuffWell Super Greens Powder for Dogs Spirulina Chlorella Moringa Glucosamine & Turmeric Joint Immune & Skin Support Beef Flavor Natural Dog Supplements Vet Approved Made in USA
- Price
- $25.73
- Rating
- 4.2/5
- Reviews
- 106
- Age
- 1y ago
Trending
estimated 90-day click momentum
Ruff Greens Ruff Chews Variety Pack 30 Count | Natural Digestible Rawhide Dog Treats with Vitamins Minerals Probiotics & Omega Oils | Dental Treats to Clean Teeth & Support Gut & Immune Health
- Price
- $29.50
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 8mo ago

Natural Dog Company Super Greens Food Topper for Dogs 8oz Multivitamin & Superfood Powder Immune Digestive & Skin & Coat Support No Fillers or Artificial Preservatives All Life Stages
- Price
- $28.86
- Rating
- 4.4/5
- Reviews
- 342
- Age
- 1y ago

Dinovite Probiotics for Dogs Probiotic Powder Food Topper for Medium Dogs (18-45 lb) Daily Digestive Health & Skin Support with Omega-3s 30 Servings
- Price
- $30.86
- Rating
- 4.2/5
- Reviews
- 2,155
- Age
- 2y ago

Dog Food Topper for Dogs VitaSmart Powder with 25 Vitamins & Minerals 15 Probiotics & 20 Digestive Enzymes Gut Immune Skin & Mobility Support All Breeds & Ages Ruff Greens 6.9oz
- Price
- $70.07
- Rating
- 4.2/5
- Reviews
- 1,295
- Age
- 6y ago

WuffWell Super Greens Powder for Dogs Spirulina Chlorella Moringa Glucosamine & Turmeric Joint Immune & Skin Support Beef Flavor Natural Dog Supplements Vet Approved Made in USA
- Price
- $25.73
- Rating
- 4.2/5
- Reviews
- 106
- Age
- 1y ago
Newest
by launch date
Ruff Greens Ruff Chews Variety Pack 30 Count | Natural Digestible Rawhide Dog Treats with Vitamins Minerals Probiotics & Omega Oils | Dental Treats to Clean Teeth & Support Gut & Immune Health
- Price
- $29.50
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 8mo ago

WuffWell Super Greens Powder for Dogs Spirulina Chlorella Moringa Glucosamine & Turmeric Joint Immune & Skin Support Beef Flavor Natural Dog Supplements Vet Approved Made in USA
- Price
- $25.73
- Rating
- 4.2/5
- Reviews
- 106
- Age
- 1y ago

Natural Dog Company Super Greens Food Topper for Dogs 8oz Multivitamin & Superfood Powder Immune Digestive & Skin & Coat Support No Fillers or Artificial Preservatives All Life Stages
- Price
- $28.86
- Rating
- 4.4/5
- Reviews
- 342
- Age
- 1y ago

Dinovite Probiotics for Dogs Probiotic Powder Food Topper for Medium Dogs (18-45 lb) Daily Digestive Health & Skin Support with Omega-3s 30 Servings
- Price
- $30.86
- Rating
- 4.2/5
- Reviews
- 2,155
- Age
- 2y ago

Dog Food Topper for Dogs VitaSmart Powder with 25 Vitamins & Minerals 15 Probiotics & 20 Digestive Enzymes Gut Immune Skin & Mobility Support All Breeds & Ages Ruff Greens 6.9oz
- Price
- $70.07
- Rating
- 4.2/5
- Reviews
- 1,295
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
7
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Ruff Greens72%
- Natural Dog Company20%
- Dinovite4%
- WuffWell4%
- Open — no brand owns it (0%)
Demand
Ruff Greens search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.5×
Search terms
Top Ruff Greens search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ruff greens for dogs55K/yr
- ruff greens30K/yr
- rough greens for dogs13K/yr
- ruff greens supplement for dogs9K/yr
- ruff greens reviews5K/yr
- rough greens3K/yr
- rough greens dog supplement1K/yr
Reviews and returns
What reviews say buyers love and hate about Ruff Greens
We read the reviews and the return reasons for every product selling here.
“very expensive throw away”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ruff Greens questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









