- Flapen Score
- 39 / 100Ranks 3,439 of 3,978 Pet Supplies niches · −12 vs the category median of 5139
- Market size
- $48K/yr13K searches / yr
- 90-day growth
- -80.8%search demand this quarter
- Competition
- 85%top-5 click share · 5 brands · 13 sellers
Flapen Score
Roto Brush against its category
The dotted line is the Pet Supplies average. Past it, Roto Brush is stronger. Inside it, weaker.
Market
The Roto Brush market on Amazon at a glance
Shoppers on Amazon United States searched for Roto Brush 13K times last year and spent an estimated $48K. All 5 brands take every click. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 6.7% of those searches ended in a purchase.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -80.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- -80.8%
- Conversion, latest week
- 6.7%
- Market size, estimated
- $48Ka year
- Top search term
- roto brush8K searches a year
02 · Price
A sale here is worth $53.78.
Listings sell for $53.78 on average, from $18.63 to $129.92. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $53.78 that is $0 to $5K a year per listing.
- Average price
- $53.78inside the $15 to $100 sweet spot
- Price range
- $18.63–$129.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.6% of listings are out of stock. The average listing ranks #121 within Horses. It carries 164 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 27.6%
- Average rank
- #121in Horses
- Average rating
- 4.36 starsAmazon United States average 4.42 stars
- Average reviews
- 164per listing
- Listings tracked
- 7
04 · Newcomers
1 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Roto Brush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
13
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Brand 145%
- Brand 219%
- Brand 318%
- Brand 412%
- Brand 57%
Demand
Roto Brush search demand
Weekly searches over the year. Pick a range.
Search terms
Top Roto Brush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- roto brush8K/yr
- roto brush snowboard3K/yr
- snowboard roto brush3K/yr
Reviews and returns
What reviews say buyers love and hate about Roto Brush
We read the reviews and the return reasons for every product selling here.
“It doesnt work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Roto Brush questions
Answered from the same tracked data.









