Rollie Pet

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -66.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.

Searches, last 12 months

28K

Growth, 90 days vs prior 90

-66.7%

Conversion, latest week

1.3%

Market size, estimated

$5Ka year

Peak month

August12.5× the quietest month

Top search term

lettuce pets dog toys27K searches a year

Listings sell for $14.53 on average, from $8.79 to $20.72. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $14.53 that is $0 to $1K a year per listing.

Average price

$14.53under the $15 to $100 sweet spot

Price range

$8.79–$20.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.4%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #942 within Toys. It carries 604 reviews at 3.81 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

60%

Out of stock, average day

11.0%

Average rank

#942in Toys

Average rating

3.81 starsAmazon United States average 4.42 stars

Average reviews

604per listing

Listings tracked

10

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months