Rhinestone Dog Collar

Shoppers searched for this 353K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

353K

Growth, 90 days vs prior 90

-9.1%

Conversion, latest week

0.7%

Market size, estimated

$27Ka year

Peak month

December1.4× the quietest month

Top search term

bling dog collar47K searches a year

Listings sell for $11.38 on average, from $5.93 to $28.14. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $11.38 that is $0 to $1K a year per listing.

Average price

$11.38under the $15 to $100 sweet spot

Price range

$5.93–$28.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

5.0%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #500 within Collars, Harnesses & Leashes. It carries 1,502 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

96%

Out of stock, average day

4.4%

Average rank

#500in Collars, Harnesses & Leashes

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

1,502per listing

Listings tracked

76

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months