Raw Cat Food Wet
FailThe top 5 brands take 100% of clicks, so Raw Cat Food Wet is a Fail.
- Flapen Score
- 37 / 100Ranks 3,590 of 3,978 Pet Supplies niches · −14 vs the category median of 5137
- Market size
- $59K/yr74K searches / yr
- 90-day growth
- -13.5%search demand this quarter
- Competition
- 94%top-5 click share · 4 brands · 32 sellers
Flapen Score
Raw Cat Food Wet against its category
The dotted line is the Pet Supplies average. Past it, Raw Cat Food Wet is stronger. Inside it, weaker.
Market
The Raw Cat Food Wet market on Amazon at a glance
Shoppers on Amazon United States searched for Raw Cat Food Wet 74K times last year and spent an estimated $59K. All 4 brands take every click. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 6.1% of those searches ended in a purchase.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- -13.5%
- Conversion, latest week
- 6.1%
- Market size, estimated
- $59Ka year
- Top search term
- fresh pet cat11K searches a year
02 · Price
A sale here is worth $13.08.
Listings sell for $13.08 on average, from $5.35 to $21.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $13.08 that is $10K to $13K a year per listing.
- Average price
- $13.08under the $15 to $100 sweet spot
- Price range
- $5.35–$21.72
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $10K–$13K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #141 within Food. It carries 2,336 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #141in Food
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 2,336per listing
- Listings tracked
- 7
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 83 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 83 months
Products
Top Raw Cat Food Wet products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Fresh Pet Select Roasted Refrigerated Meals for Cats Chicken With Carrots and Spinach Recipe 1 lb
- Price
- $7.16
- Rating
- 4.1/5
- Reviews
- 848
- Age
- 12y ago

Select Freshpet Chicken & Cat Food 1 Pound Beef 16 Ounce
- Price
- $5.35
- Rating
- 4.1/5
- Reviews
- 737
- Age
- 6y ago

Optimeal Wet Cat Food Variety Pack - Grain Free Tender Morsels High Protein Premium Nutrition Made with Natural European Ingredients in Savory Gravy Adult Cat Food Wet Pouches 3oz Pouch (Pack of 12)
- Price
- $21.66
- Rating
- 4.1/5
- Reviews
- 1,209
- Age
- 1y ago

Instinct Raw Meals Freeze-Dried Chicken Cat Food 9.5 oz. Bag
- Price
- $21.72
- Rating
- 4.4/5
- Reviews
- 1,610
- Age
- 6y ago

Vital Essentials Freeze Dried Minnows Cat Treats | Single Ingredient | Premium Quality | Grain Free Healthy Treats for Cats 0.5 oz Bag
- Price
- $7.54
- Rating
- 4.4/5
- Reviews
- 8,192
- Age
- 3y ago
Trending
estimated 90-day click momentum
Optimeal Wet Cat Food Variety Pack - Savory Protein Selection Grain Free Tender Morsels High Protein Premium Nutrition Made with Natural European Ingredients Adult Cat Pouches 3oz (Pack of 12)
- Price
- $21.51
- Rating
- 4.3/5
- Reviews
- 222
- Age
- 4mo ago

Instinct Raw Meals Freeze-Dried Chicken Cat Food 9.5 oz. Bag
- Price
- $21.72
- Rating
- 4.4/5
- Reviews
- 1,610
- Age
- 6y ago

Optimeal Wet Cat Food Variety Pack - Grain Free Tender Morsels High Protein Premium Nutrition Made with Natural European Ingredients in Savory Gravy Adult Cat Food Wet Pouches 3oz Pouch (Pack of 12)
- Price
- $21.66
- Rating
- 4.1/5
- Reviews
- 1,209
- Age
- 1y ago

Vital Essentials Freeze Dried Raw Chicken Hearts Cat Treats | Single Ingredient | Premium Quality | Grain Free Healthy Treats for Cats 0.8 oz Bag
- Price
- $6.65
- Rating
- 4.5/5
- Reviews
- 3,532
- Age
- 3y ago

Select Freshpet Chicken & Cat Food 1 Pound Beef 16 Ounce
- Price
- $5.35
- Rating
- 4.1/5
- Reviews
- 737
- Age
- 6y ago
Newest
by launch date
Optimeal Wet Cat Food Variety Pack - Savory Protein Selection Grain Free Tender Morsels High Protein Premium Nutrition Made with Natural European Ingredients Adult Cat Pouches 3oz (Pack of 12)
- Price
- $21.51
- Rating
- 4.3/5
- Reviews
- 222
- Age
- 4mo ago

Optimeal Wet Cat Food Variety Pack - Grain Free Tender Morsels High Protein Premium Nutrition Made with Natural European Ingredients in Savory Gravy Adult Cat Food Wet Pouches 3oz Pouch (Pack of 12)
- Price
- $21.66
- Rating
- 4.1/5
- Reviews
- 1,209
- Age
- 1y ago

Vital Essentials Freeze Dried Minnows Cat Treats | Single Ingredient | Premium Quality | Grain Free Healthy Treats for Cats 0.5 oz Bag
- Price
- $7.54
- Rating
- 4.4/5
- Reviews
- 8,192
- Age
- 3y ago

Vital Essentials Freeze Dried Raw Chicken Hearts Cat Treats | Single Ingredient | Premium Quality | Grain Free Healthy Treats for Cats 0.8 oz Bag
- Price
- $6.65
- Rating
- 4.5/5
- Reviews
- 3,532
- Age
- 3y ago

Select Freshpet Chicken & Cat Food 1 Pound Beef 16 Ounce
- Price
- $5.35
- Rating
- 4.1/5
- Reviews
- 737
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 94% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
32
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
94%
Top 20: 100%
Open market
0%
- Freshpet79%
- Optimeal9%
- Vital Essentials7%
- Instinct6%
Demand
Raw Cat Food Wet search demand
Weekly searches over the year. Pick a range.
Search terms
Top Raw Cat Food Wet search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fresh pet cat11K/yr
- freshpet cat food14K/yr
- fresh pet cat food refrigerated13K/yr
- smalls cat6K/yr
- fresh pet cat food9K/yr
- smalls fresh cat food3K/yr
- fresh cat food refrigerated6K/yr
- refrigerated cat food3K/yr
- fresh pet for cats4K/yr
- freshpet cat3K/yr
Reviews and returns
What reviews say buyers love and hate about Raw Cat Food Wet
We read the reviews and the return reasons for every product selling here.
“They are a little pricey for how much you get”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Raw Cat Food Wet questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









