Is Purina Pate Cat Food profitable to sell on Amazon United States?

Flapen scores Purina Pate Cat Food 58 out of 100 on Amazon United States, a Maybe. Shoppers spend $2.3M a year across 26 tracked products. Search demand grew +4.1% in the last 90 days.

How competitive is the Purina Pate Cat Food niche on Amazon United States?

2 brands and 88 sellers compete in Purina Pate Cat Food on Amazon United States. The top 5 Purina Pate Cat Food products take 56% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Purina Pate Cat Food?

Purina Pate Cat Food buyers on Amazon United States complain most about Smell, Leak-Proof, and Quality-Overall. An estimated 0.0% of orders come back.

When does demand for Purina Pate Cat Food peak?

Search demand for Purina Pate Cat Food on Amazon United States peaks in Feb–Jun, and the busiest month runs 4.8× the quietest.

What does it cost to enter the Purina Pate Cat Food niche?

Purina Pate Cat Food sells for $23.11 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $9.38 to $37.10. The average product has 10,586 reviews, the count a new listing must catch up to.

Purina Pate Cat Food

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 100% of clicks, so Purina Pate Cat Food is a Maybe.

Flapen Score: 58
58 / 100Top 19% of 3,978 Pet Supplies niches · +7 vs the category median of 51
Market size: $2.3M/yr728K searches / yr
90-day growth: +4.1%search demand this quarter
Competition: 56%top-5 click share · 2 brands · 88 sellers

Flapen Score

Purina Pate Cat Food against its category

The dotted line is the Pet Supplies average. Past it, Purina Pate Cat Food is stronger. Inside it, weaker.

58Maybe

This niche Category average

See the method

Market

The Purina Pate Cat Food market on Amazon at a glance

Shoppers on Amazon United States searched for Purina Pate Cat Food 728K times last year and spent an estimated $2.3M. All 2 brands take every click. Demand peaks in Feb–Jun. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 13.4% of those searches ended in a purchase.

Shoppers searched for this 728K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.

Searches, last 12 months: 728K
Growth, 90 days vs prior 90: +4.1%
Conversion, latest week: 13.4%
Market size, estimated: $2.3Ma year
Peak month: June4.8× the quietest month
Top search term: friskies pate230K searches a year

02 · Price

A sale here is worth $23.11.

Listings sell for $23.11 on average, from $9.38 to $37.10. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,500 to 3,000 of them. At $23.11 that is $58K to $69K a year per listing.

Average price: $23.11inside the $15 to $100 sweet spot
Price range: $9.38–$37.10
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 100K–125K
Units per listing a year: 2,500–3,000
Revenue per listing a year: $58K–$69K
Returns: 0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

27% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #161 within Food. It carries 10,586 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings: 27%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #161in Food
Average rating: 4.60 starsAmazon United States average 4.42 stars
Average reviews: 10,586per listing
Listings tracked: 26

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 81 months

Products

Top Purina Pate Cat Food products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

Brand 187%
Brand 213%

Demand

Purina Pate Cat Food search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Feb, Jun · busiest ÷ quietest = 4.8×

Search terms

Top Purina Pate Cat Food search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

friskies pate230K/yr +6.6%13.0% conv.
friskies wet cat food pate166K/yr +6.0%11.5% conv.
purina one wet cat food84K/yr -6.1%5.0% conv.
friskies pate canned cat food72K/yr -23.0%10.5% conv.
friskies pate wet cat food18K/yr +321.4%11.4% conv.
purina one cat food wet33K/yr -2.6%5.7% conv.
friskies pate cat food28K/yr -20.7%11.1% conv.
friskies tasty treasures wet cat food13K/yr +5.4%12.1% conv.
friskies canned cat food pate10K/yr +30.9%5.9% conv.
friskies meaty bits wet cat food10K/yr +17.2%9.6% conv.

Reviews and returns

What reviews say buyers love and hate about Purina Pate Cat Food

We read the reviews and the return reasons for every product selling here.

45%of positive reviews mention “Pet Friendly”

14%of negative reviews mention “Smell”

<0.1%of orders come back, a rate Amazon rounds to zero

“Smells bad”

A buyer, on “Smell”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Purina Pate Cat Food questions

Answered from the same tracked data.

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