Purina Cat Chow Complete Dry Cat Food
MaybeAn estimated 0.0% of orders come back. But the products selling today already average 4.7★, so Purina Cat Chow Complete Dry Cat Food is a Maybe.
- Flapen Score
- 60 / 100Top 14% of 3,978 Pet Supplies niches · +9 vs the category median of 5160
- Market size
- $791K/yr510K searches / yr
- 90-day growth
- +13.1%search demand this quarter
- Competition
- 40%top-5 click share · 10 brands · 97 sellers
Flapen Score
Purina Cat Chow Complete Dry Cat Food against its category
The dotted line is the Pet Supplies average. Past it, Purina Cat Chow Complete Dry Cat Food is stronger. Inside it, weaker.
Market
The Purina Cat Chow Complete Dry Cat Food market on Amazon at a glance
Shoppers on Amazon United States searched for Purina Cat Chow Complete Dry Cat Food 510K times last year and spent an estimated $791K. The top 5 brands take 86% of clicks. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 7.1% of those searches ended in a purchase.
Shoppers searched for this 510K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $791K a year.
- Searches, last 12 months
- 510K
- Growth, 90 days vs prior 90
- +13.1%
- Conversion, latest week
- 7.1%
- Market size, estimated
- $791Ka year
- Peak month
- June1.2× the quietest month
- Top search term
- hairball cat food56K searches a year
02 · Price
A sale here is worth $21.76.
Listings sell for $21.76 on average, from $6.28 to $44.72. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,000 to 1,250 of them. At $21.76 that is $22K to $27K a year per listing.
- Average price
- $21.76inside the $15 to $100 sweet spot
- Price range
- $6.28–$44.72
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $22K–$27K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
66% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #114 within Food. It carries 10,044 reviews at 4.72 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 66%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #114in Food
- Average rating
- 4.72 starsAmazon United States average 4.42 stars
- Average reviews
- 10,044per listing
- Listings tracked
- 35
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top Purina Cat Chow Complete Dry Cat Food products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
97
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
40%
Top 20: 83%
Open market
10%
- Brand 134%
- Brand 221%
- Brand 317%
- Brand 49%
- Brand 54%
- Brand 64%
- Open — no brand owns it (4 brands, 10%)
Demand
Purina Cat Chow Complete Dry Cat Food search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Purina Cat Chow Complete Dry Cat Food search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- hairball cat food56K/yr
- purina indoor dry cat food56K/yr
- purina cat chow indoor42K/yr
- hairball control cat food35K/yr
- weight management cat food37K/yr
- diet cat food37K/yr
- weight control cat food34K/yr
- cat food hairball control29K/yr
- cat food weight control22K/yr
- weight loss cat food22K/yr
Reviews and returns
What reviews say buyers love and hate about Purina Cat Chow Complete Dry Cat Food
We read the reviews and the return reasons for every product selling here.
“Caused vomit/diarrhea”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Purina Cat Chow Complete Dry Cat Food questions
Answered from the same tracked data.









