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Pupganics

Fail

The top 5 products take 100% of clicks, so Pupganics is a Fail.

Flapen Score
41
41 / 100
Ranks 3,275 of 3,978 Pet Supplies niches · −10 vs the category median of 51
Market size
$97K/yr58K searches / yr
90-day growth
-0.5%search demand this quarter
Competition
100%top-5 click share · 3 brands · 3 sellers

Flapen Score

Pupganics against its category

The dotted line is the Pet Supplies average. Past it, Pupganics is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pupganics market on Amazon at a glance

Shoppers on Amazon United States searched for Pupganics 58K times last year and spent an estimated $97K. All 3 brands take every click. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.

Searches, last 12 months
58K
Growth, 90 days vs prior 90
-0.5%
Conversion, latest week
5.1%
Market size, estimated
$97Ka year
Top search term
pupganics35K searches a year

02 · Price

A sale here is worth $33.23.

Listings sell for $33.23 on average, from $33.09 to $33.48. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 500 to 750 of them. At $33.23 that is $17K to $25K a year per listing.

Average price
$33.23inside the $15 to $100 sweet spot
Price range
$33.09–$33.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
500–750
Revenue per listing a year
$17K–$25K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.9% of listings are out of stock. The average listing ranks #319 within Health Supplies. It carries 42 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
16.9%
Average rank
#319in Health Supplies
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
42per listing
Listings tracked
3

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
38 months

Products

Top Pupganics products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 153%
  • Brand 236%
  • Brand 311%
  • Open — no brand owns it (0%)

Demand

Pupganics search demand

Weekly searches over the year. Pick a range.

3K2KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Pupganics search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pupganics35K/yr
  • pupganics probiotics for dogs11K/yr
  • pupganics multivitamin daily soft chews9K/yr
  • pupganics for itchy skin3K/yr

Reviews and returns

What reviews say buyers love and hate about Pupganics

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Pet Friendly”
20%of negative reviews mention “Allergies”
<0.1%of orders come back, a rate Amazon rounds to zero
“some dogs are all allergic to poultry”
A buyer, on “Allergies”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Pupganics questions

Answered from the same tracked data.