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Pupford Training Treats

Maybe

Buyers convert on 23.2% of searches. But the top 5 brands take 100% of clicks, so Pupford Training Treats is a Maybe.

Flapen Score
51
51 / 100
Ranks 1,808 of 3,978 Pet Supplies niches · on the category median
Market size
$477K/yr203K searches / yr
90-day growth
+3.9%search demand this quarter
Competition
44%top-5 click share · 3 brands · 448 sellers

Flapen Score

Pupford Training Treats against its category

The dotted line is the Pet Supplies average. Past it, Pupford Training Treats is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pupford Training Treats market on Amazon at a glance

Shoppers on Amazon United States searched for Pupford Training Treats 203K times last year and spent an estimated $477K. All 3 brands take every click. Demand peaks in Jul. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 23.2% of those searches ended in a purchase.

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 23.2% of those searches ended in a purchase. Searches in the last 90 days moved +3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $477K a year.

Searches, last 12 months
203K
Growth, 90 days vs prior 90
+3.9%
Conversion, latest week
23.2%
Market size, estimated
$477Ka year
Peak month
July1.6× the quietest month
Top search term
blue buffalo health bars44K searches a year

02 · Price

A sale here is worth $10.14.

Listings sell for $10.14 on average, from $4.48 to $32.38. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $10.14 that is $15K to $20K a year per listing.

Average price
$10.14under the $15 to $100 sweet spot
Price range
$4.48–$32.38
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,500–2,000
Revenue per listing a year
$15K–$20K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #287 within Treats. It carries 4,668 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#287in Treats
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
4,668per listing
Listings tracked
31

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 88 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
88 months

Products

Top Pupford Training Treats products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 flat

Sellers

448

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

44%

Top 20: 91%

Open market

0%

  • Brand 165%
  • Brand 234%
  • Brand 31%

Demand

Pupford Training Treats search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.6×

Search terms

Top Pupford Training Treats search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue buffalo health bars44K/yr
  • fruitables skinny minis dog treats36K/yr
  • health bars for dogs21K/yr
  • blue buffalo health bars for dogs24K/yr
  • skinny mini dog treats15K/yr
  • apple dog treats11K/yr
  • blue health bars dog treats7K/yr
  • fruitables skinny minis7K/yr
  • blue buffalo dog biscuits6K/yr
  • dog health bars5K/yr

Reviews and returns

What reviews say buyers love and hate about Pupford Training Treats

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Pet Friendly”
16%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Wrong size received”
A buyer, on “Size-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Pupford Training Treats questions

Answered from the same tracked data.