Is pumpkin powder for dogs profitable to sell on Amazon United States?

The niche generates $430K/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +4.1%. Flapen's verdict: Skip it (48/100).

How competitive is the pumpkin powder for dogs niche?

4 brands and 14 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in pumpkin powder for dogs?

Top complaints mined from reviews: Indigestion, Functionality-Overall, Smell. The return rate is 0.6%.

When does demand for pumpkin powder for dogs peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 3.5× the quietest.

What does it cost to enter the pumpkin powder for dogs niche?

Listings span $9.97–$55.46; the average listing price is $25.98 (sweet spot $15–$100). The average incumbent carries 5,569 reviews — the moat a new listing must climb.

pumpkin powder for dogs

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.6%

return rate — above 6% kills the launch gate

Conversion

Incredible12.7%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$25.98

avg listing price — sweet spot $15–$100

Price range

Great$9.97–$55.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$430K

$430K/yr · 131K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+4.1%

90-day search growth — must beat 0% to launch

Review moat

Bad5,568.83

avg incumbent reviews — the moat a new listing must climb

Competition

Bad96%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, pumpkin powder for dogs is a $430K/yr Amazon United States market (131K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 48/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

pumpkin powder for dogs market data

Units sold / yr: 15K–20K; avg 1,500–2,000/product
Revenue / yr: $390K–$520K; units × avg price
Launch success: —; 0 of 1 new (360d)
Conversion rate: 12.7%
Avg BSR: #45
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 1.7%
Avg brand age: 49 months
Avg seller age: 142 days

Competition & brand share

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

Native Pet72%
Diggin' Your Dog15%
NATURE TARGET8%
LTQXGT4%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +4.1% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.5×

Open Trend

Top pumpkin powder for dogs search terms

pumpkin powder for dogs68K/yr -2.8%9.1% conv.
native pet pumpkin19K/yr +25.4%13.4% conv.
dog pumpkin powder13K/yr -4.8%8.4% conv.
pumpkin powder dog5K/yr +56.8%1.5% conv.
native pet pumpkin powder for dogs7K/yr -20.9%16.1% conv.
powdered pumpkin for dogs6K/yr -10.3%10.6% conv.
native pet pumpkin powder3K/yr +122.0%14.0% conv.
native pumpkin powder for dogs4K/yr +24.3%14.7% conv.
native pumpkin5K/yr +2.5%6.5% conv.
pumpkin native pet2K/yr -6.3%21.2% conv.

All search terms

Top pumpkin powder for dogs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Native Pet Pumpkin for Dogs - Organic Dog Food Topper Powder - Promotes Firm Stools Supports Digestive Bowel Health & Nutrient Absorption - USDA Organic Rich in Fiber with Real Pumpkin - 30 Scoops

Native Pet$22.354.5★9,747 rev

Diggin Your Dog Firm Up Pumpkin for Dogs & Cats Fiber Supplement with Pumpkin & Apple Fiber for Cat & Dog Digestive Support Made in USA 4 oz

Diggin' Your Dog$14.964.5★3,927 rev

NATURE TARGET Pumpkin for Dogs and Cats Natural Fiber for Dogs with Digestive Enzymes Apple Healthy Stool and Digestive Support Diarrhea Constipation Relief Pumpkin Powder for Dog to Make Puree

NATURE TARGET$15.674.7★195 rev

Native Pet Pumpkin for Dogs - Organic Dog Food Topper Powder - Promotes Firm Stools Supports Digestive Bowel Health & Nutrient Absorption - USDA Organic Rich in Fiber with Real Pumpkin - 60 Scoops

Native Pet$37.454.5★9,747 rev

Native Pet Pumpkin for Dogs - Organic Dog Food Topper Powder - Promotes Firm Stools Supports Digestive Bowel Health & Nutrient Absorption - USDA Organic Rich in Fiber with Real Pumpkin - 120 Scoops

Native Pet$55.464.5★9,747 rev

Newest

by launch date

Organic & Natural Pumpkin for Dogs Ultra-Fiber Pumpkins Powder Topper & Pumpkin Puree for Dogs Daily Digestive Support Grain-Free Vet-Formulated Meal Topper to Help Regularity Healthy Gut

LTQXGT$9.9750 rev

8mo ago

NATURE TARGET Pumpkin for Dogs and Cats Natural Fiber for Dogs with Digestive Enzymes Apple Healthy Stool and Digestive Support Diarrhea Constipation Relief Pumpkin Powder for Dog to Make Puree

NATURE TARGET$15.67195 rev

1y ago

Native Pet Pumpkin for Dogs - Organic Dog Food Topper Powder - Promotes Firm Stools Supports Digestive Bowel Health & Nutrient Absorption - USDA Organic Rich in Fiber with Real Pumpkin - 120 Scoops

Native Pet$55.469,747 rev

2y ago

Native Pet Pumpkin for Dogs - Organic Dog Food Topper Powder - Promotes Firm Stools Supports Digestive Bowel Health & Nutrient Absorption - USDA Organic Rich in Fiber with Real Pumpkin - 30 Scoops

Native Pet$22.359,747 rev

7y ago

Native Pet Pumpkin for Dogs - Organic Dog Food Topper Powder - Promotes Firm Stools Supports Digestive Bowel Health & Nutrient Absorption - USDA Organic Rich in Fiber with Real Pumpkin - 60 Scoops

Native Pet$37.459,747 rev

7y ago

What buyers say about pumpkin powder for dogs

What buyers praise and complain about, mined from review topics.

What buyers love

Pet Friendly24%

“My dog loves it”

Quality-Overall17%

“Great and trustworthy products”

Ease Of Use11%

“easy to use”

Soothing/Teething10%

“It always makes his tummy get settled”

Ingredients-Overall6%

“Excellent supplement”

Flavor6%

“Pups love the flavor”

Taste-Overall4%

“I gave 2 stars instead of 1 because he did seem to enjoy the taste mixed in with his pureed treat”

Advertised Vs Actual Product3%

“works as advertised”

Smell3%

“It smell great”

Texture/Consistency-Overall3%

“Great soft-serve consistency even though the orange tint does make it look quite wrong”

What buyers complain about

Indigestion28%

“Gave my dog diarrhea”

Functionality-Overall13%

“Did not help”

Smell7%

“OH, also, it does not smell like pumpkin”

Moist/Dry5%

“It dries up your dog internally”

Ease Of Cleaning5%

“that I have a mess to clean up”

Allergies5%

“I think the fiber irritated him”

Value For Money4%

“A little pricey”

Taste-Overall3%

“Bad taste”

Strength3%

“It's definitely not strong enough to be noticed after that”

Soft Feel3%

“didnt help with the soft stools”

Top return reasons

Leak-Proof15%

Functionality-Overall13%

Product Condition13%

Smell13%

Value For Money9%

Texture/Consistency-Overall6%

Size-Overall6%

Advertised Vs Actual Product5%

Indigestion3%

Quality-Overall2%

Common questions

Is pumpkin powder for dogs profitable to sell on Amazon United States?: The niche generates $430K/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +4.1%. Flapen's verdict: Skip it (48/100).
How competitive is the pumpkin powder for dogs niche?: 4 brands and 14 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in pumpkin powder for dogs?: Top complaints mined from reviews: Indigestion, Functionality-Overall, Smell. The return rate is 0.6%.
When does demand for pumpkin powder for dogs peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 3.5× the quietest.
What does it cost to enter the pumpkin powder for dogs niche?: Listings span $9.97–$55.46; the average listing price is $25.98 (sweet spot $15–$100). The average incumbent carries 5,569 reviews — the moat a new listing must climb.