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Pumpkin Powder for Dogs

Fail

The top 5 brands take 100% of clicks, so Pumpkin Powder for Dogs is a Fail.

Flapen Score
48
48 / 100
Ranks 2,345 of 3,978 Pet Supplies niches · −3 vs the category median of 51
Market size
$430K/yr131K searches / yr
90-day growth
+4.1%search demand this quarter
Competition
96%top-5 click share · 4 brands · 14 sellers

Flapen Score

Pumpkin Powder for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Pumpkin Powder for Dogs is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pumpkin Powder for Dogs market on Amazon at a glance

Shoppers on Amazon United States searched for Pumpkin Powder for Dogs 131K times last year and spent an estimated $430K. All 4 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 12.7% of those searches ended in a purchase.

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $430K a year.

Searches, last 12 months
131K
Growth, 90 days vs prior 90
+4.1%
Conversion, latest week
12.7%
Market size, estimated
$430Ka year
Peak month
December3.5× the quietest month
Top search term
pumpkin powder for dogs68K searches a year

02 · Price

A sale here is worth $25.98.

Listings sell for $25.98 on average, from $9.97 to $55.46. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $25.98 that is $39K to $52K a year per listing.

Average price
$25.98inside the $15 to $100 sweet spot
Price range
$9.97–$55.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$39K–$52K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #45 within Health Supplies. It carries 5,569 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#45in Health Supplies
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
5,569per listing
Listings tracked
6

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Pumpkin Powder for Dogs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

14

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Brand 172%
  • Brand 215%
  • Brand 38%
  • Brand 44%
  • Open — no brand owns it (0%)

Demand

Pumpkin Powder for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.5×

Search terms

Top Pumpkin Powder for Dogs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pumpkin powder for dogs68K/yr
  • native pet pumpkin19K/yr
  • dog pumpkin powder13K/yr
  • pumpkin powder dog5K/yr
  • native pet pumpkin powder for dogs7K/yr
  • powdered pumpkin for dogs6K/yr
  • native pet pumpkin powder3K/yr
  • native pumpkin powder for dogs4K/yr
  • native pumpkin5K/yr
  • pumpkin native pet2K/yr

Reviews and returns

What reviews say buyers love and hate about Pumpkin Powder for Dogs

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Pet Friendly”
28%of negative reviews mention “Indigestion”
0.6%of orders come back
“Gave my dog diarrhea”
A buyer, on “Indigestion”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Pumpkin Powder for Dogs questions

Answered from the same tracked data.