Pumpkin for Dogs

Shoppers searched for this 639K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.5% of those searches ended in a purchase. Searches in the last 90 days moved +12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months

639K

Growth, 90 days vs prior 90

+12.9%

Conversion, latest week

16.5%

Market size, estimated

$1.6Ma year

Peak month

May1.6× the quietest month

Top search term

pumpkin puree for dogs196K searches a year

Listings sell for $15.28 on average, from $1.57 to $39.30. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 8,000 to 10,000 of them. At $15.28 that is $122K to $153K a year per listing.

Average price

$15.28inside the $15 to $100 sweet spot

Price range

$1.57–$39.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

8,000–10,000

Revenue per listing a year

$122K–$153K

Returns

0.1%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #339 within Food. It carries 2,911 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#339in Food

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

2,911per listing

Listings tracked

13

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

59 months