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Pooper Scooper

Maybe

Shoppers spend an estimated $13.5M a year here. But demand is soft, at -31.4% this quarter, so Pooper Scooper is a Maybe.

Flapen Score
64
64 / 100
Top 6% of 3,978 Pet Supplies niches · +13 vs the category median of 51
Market size
$13.5M/yr6.5M searches / yr
90-day growth
-31.4%search demand this quarter
Competition
50%top-5 click share · 18 brands · 29 sellers

Flapen Score

Pooper Scooper against its category

The dotted line is the Pet Supplies average. Past it, Pooper Scooper is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pooper Scooper market on Amazon at a glance

Shoppers on Amazon United States searched for Pooper Scooper 6.5M times last year and spent an estimated $13.5M. The top 5 brands take 63% of clicks. Demand peaks in Feb–Mar. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 9.8% of those searches ended in a purchase.

Shoppers searched for this 6.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -31.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13.5M a year.

Searches, last 12 months
6.5M
Growth, 90 days vs prior 90
-31.4%
Conversion, latest week
9.8%
Market size, estimated
$13.5Ma year
Peak month
March2.1× the quietest month
Top search term
pooper scooper2.9M searches a year

02 · Price

A sale here is worth $21.12.

Listings sell for $21.12 on average, from $12.67 to $33.39. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 20,000 to 25,000 of them. At $21.12 that is $422K to $528K a year per listing.

Average price
$21.12inside the $15 to $100 sweet spot
Price range
$12.67–$33.39
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
600K–800K
Units per listing a year
20,000–25,000
Revenue per listing a year
$422K–$528K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #15 within Litter & Housebreaking. It carries 10,634 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
7.2%
Average rank
#15in Litter & Housebreaking
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
10,634per listing
Listings tracked
24

04 · Newcomers

3 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
41 months

Products

Top Pooper Scooper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 flat

Sellers

29

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

50%

Top 20: 95%

Open market

32%

  • Brand 121%
  • Brand 214%
  • Brand 310%
  • Brand 49%
  • Brand 59%
  • Brand 65%

Demand

Pooper Scooper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250K150KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 2.1×

Search terms

Top Pooper Scooper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pooper scooper2.9M/yr
  • dog pooper scooper1.0M/yr
  • pooper scooper for large dogs547K/yr
  • poop scooper297K/yr
  • poop scooper for dogs429K/yr
  • dog poop scooper for yard214K/yr
  • dog poop scooper147K/yr
  • pooper scooper long handle154K/yr
  • poop scoop133K/yr
  • dog poop scoop110K/yr

Reviews and returns

What reviews say buyers love and hate about Pooper Scooper

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Ease Of Use”
22%of negative reviews mention “Size-Overall”
1.5%of orders come back
“Too short”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Pooper Scooper questions

Answered from the same tracked data.