Pitbull Pajamas

Shoppers searched for this 970K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -40.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $118K a year.

Searches, last 12 months

970K

Growth, 90 days vs prior 90

-40.2%

Conversion, latest week

0.6%

Market size, estimated

$118Ka year

Peak month

November21.6× the quietest month

Top search term

dog onesie301K searches a year

Listings sell for $21.27 on average, from $7.64 to $36.41. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $21.27 that is $0 to $2K a year per listing.

Average price

$21.27inside the $15 to $100 sweet spot

Price range

$7.64–$36.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

12.7%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #2,791 within Apparel & Accessories. It carries 2,235 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

3.9%

Average rank

#2,791in Apparel & Accessories

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

2,235per listing

Listings tracked

114

31 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

31

Successful launches

2Amazon's first-year sales bar

Average brand age

36 months