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Pink Dog Toys

Maybe

The top 5 brands take only 44% of clicks. But demand is soft, at -5.8% this quarter, so Pink Dog Toys is a Maybe.

Flapen Score
55
55 / 100
Top 30% of 3,978 Pet Supplies niches · +4 vs the category median of 51
Market size
$105K/yr231K searches / yr
90-day growth
-5.8%search demand this quarter
Competition
32%top-5 click share · 45 brands · 73 sellers

Flapen Score

Pink Dog Toys against its category

The dotted line is the Pet Supplies average. Past it, Pink Dog Toys is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Dog Toys market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Dog Toys 231K times last year and spent an estimated $105K. The top 5 brands take 44% of clicks. Demand peaks in Sep–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 231K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months
231K
Growth, 90 days vs prior 90
-5.8%
Conversion, latest week
3.5%
Market size, estimated
$105Ka year
Peak month
September4.1× the quietest month
Top search term
pink dog toys65K searches a year

02 · Price

A sale here is worth $12.95.

Listings sell for $12.95 on average, from $5.20 to $35.79. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $12.95 that is $1K to $3K a year per listing.

Average price
$12.95under the $15 to $100 sweet spot
Price range
$5.20–$35.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #190 within Toys. It carries 9,036 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#190in Toys
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
9,036per listing
Listings tracked
60

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Pink Dog Toys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

45 falling

Sellers

73

Top-5 brand share

44%

Top 20: 83%

Top-5 click share

32%

Top 20: 70%

Open market

52%

  • Brand 116%
  • Brand 29%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Pink Dog Toys search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Pink Dog Toys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink dog toys65K/yr
  • pink dog toy20K/yr
  • dog toys pink15K/yr
  • dog toys for girls17K/yr
  • aesthetic dog toys16K/yr
  • girl dog toy13K/yr
  • dog toys girl14K/yr
  • girly dog toys12K/yr
  • puppy toys girl9K/yr
  • dog toy girl7K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Dog Toys

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Fun/Entertainment Experience”
31%of negative reviews mention “Durability”
1.4%of orders come back
“Didn't last an hour”
A buyer, on “Durability”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pink Dog Toys questions

Answered from the same tracked data.