Pet Urn
MaybeThe top 5 brands take only 35% of clicks. But buyers convert on only 0.8% of searches, so Pet Urn is a Maybe.
- Flapen Score
- 56 / 100Top 26% of 3,978 Pet Supplies niches · +5 vs the category median of 5156
- Market size
- $482K/yr2.2M searches / yr
- 90-day growth
- -12.0%search demand this quarter
- Competition
- 27%top-5 click share · 56 brands · 76 sellers
Flapen Score
Pet Urn against its category
The dotted line is the Pet Supplies average. Past it, Pet Urn is stronger. Inside it, weaker.
Market
The Pet Urn market on Amazon at a glance
Shoppers on Amazon United States searched for Pet Urn 2.2M times last year and spent an estimated $482K. The top 5 brands take 35% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $482K a year.
- Searches, last 12 months
- 2.2M
- Growth, 90 days vs prior 90
- -12.0%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $482Ka year
- Peak month
- January1.2× the quietest month
- Top search term
- dog urn299K searches a year
02 · Price
A sale here is worth $28.36.
Listings sell for $28.36 on average, from $6.55 to $65.87. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $28.36 that is $3K to $7K a year per listing.
- Average price
- $28.36inside the $15 to $100 sweet spot
- Price range
- $6.55–$65.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 2.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #263 within Memorials & Funerary. It carries 460 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 83%
- Out of stock, average day
- 1.5%
- Average rank
- #263in Memorials & Funerary
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 460per listing
- Listings tracked
- 81
04 · Newcomers
5 of last year's 20 launches cleared the first-year sales bar.
20 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 20
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Pet Urn products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
56 falling
Sellers
76
Top-5 brand share
35%
Top 20: 73%
Top-5 click share
27%
Top 20: 56%
Open market
61%
- Brand 110%
- Brand 27%
- Brand 37%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Pet Urn search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.2×
Search terms
Top Pet Urn search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dog urn299K/yr
- pet urns for dogs292K/yr
- dog urns for ashes222K/yr
- pet urn236K/yr
- cat urn188K/yr
- urn for dog ashes157K/yr
- cat urns for ashes116K/yr
- pet urns for cats97K/yr
- pet urns84K/yr
- urns for dogs88K/yr
Reviews and returns
What reviews say buyers love and hate about Pet Urn
We read the reviews and the return reasons for every product selling here.
“Not the size I envisioned”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pet Urn questions
Answered from the same tracked data.









