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Pet Oral Repair Gel for Dogs

Fail

Demand is soft, at -78.1% this quarter, so Pet Oral Repair Gel for Dogs is a Fail.

Flapen Score
35
35 / 100
Ranks 3,698 of 3,978 Pet Supplies niches · −16 vs the category median of 51
Market size
$36K/yr41K searches / yr
90-day growth
-78.1%search demand this quarter
Competition
95%top-5 click share · 7 brands · 23 sellers

Flapen Score

Pet Oral Repair Gel for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Pet Oral Repair Gel for Dogs is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pet Oral Repair Gel for Dogs market on Amazon at a glance

Shoppers on Amazon United States searched for Pet Oral Repair Gel for Dogs 41K times last year and spent an estimated $36K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Aug–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 8.0% of those searches ended in a purchase.

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -78.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
41K
Growth, 90 days vs prior 90
-78.1%
Conversion, latest week
8.0%
Market size, estimated
$36Ka year
Peak month
August2.8× the quietest month
Top search term
pet oral repair gel for dogs17K searches a year

02 · Price

A sale here is worth $11.01.

Listings sell for $11.01 on average, from $8.61 to $15.27. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $11.01 that is $3K to $6K a year per listing.

Average price
$11.01under the $15 to $100 sweet spot
Price range
$8.61–$15.27
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #272 within Health Supplies. It carries 2,764 reviews at 3.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
86%
Out of stock, average day
10.5%
Average rank
#272in Health Supplies
Average rating
3.60 starsAmazon United States average 4.42 stars
Average reviews
2,764per listing
Listings tracked
7

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
69 months

Products

Top Pet Oral Repair Gel for Dogs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

23

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

2%

  • Brand 140%
  • Brand 228%
  • Brand 319%
  • Brand 45%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Pet Oral Repair Gel for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Spike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Aug, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Pet Oral Repair Gel for Dogs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pet oral repair gel for dogs17K/yr
  • pet oral repair gel7K/yr
  • ipawsplus tooth gel4K/yr
  • muzzleglow pet oral repair gel10K/yr
  • muzzle glow pet oral repair gel4K/yr

Reviews and returns

What reviews say buyers love and hate about Pet Oral Repair Gel for Dogs

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Pet Friendly”
19%of negative reviews mention “Functionality-Overall”
0.5%of orders come back
“Doesnt work as expected”
A buyer, on “Functionality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pet Oral Repair Gel for Dogs questions

Answered from the same tracked data.