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Pet Gentle

Maybe

Search demand grew +217.9% this quarter. But the top 5 products take 83% of clicks, so Pet Gentle is a Maybe.

Flapen Score
60
60 / 100
Top 14% of 3,978 Pet Supplies niches · +9 vs the category median of 51
Market size
$557K/yr269K searches / yr
90-day growth
+217.9%search demand this quarter
Competition
83%top-5 click share · 8 brands · 32 sellers

Flapen Score

Pet Gentle against its category

The dotted line is the Pet Supplies average. Past it, Pet Gentle is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pet Gentle market on Amazon at a glance

Shoppers on Amazon United States searched for Pet Gentle 269K times last year and spent an estimated $557K. The top 5 brands take 89% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +217.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $557K a year.

Searches, last 12 months
269K
Growth, 90 days vs prior 90
+217.9%
Conversion, latest week
7.7%
Market size, estimated
$557Ka year
Peak month
May3.9× the quietest month
Top search term
pet gentle101K searches a year

02 · Price

A sale here is worth $26.84.

Listings sell for $26.84 on average, from $19.80 to $39.16. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $26.84 that is $40K to $54K a year per listing.

Average price
$26.84inside the $15 to $100 sweet spot
Price range
$19.80–$39.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$40K–$54K
Returns
6.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 21.7% of listings are out of stock. The average listing ranks #87 within Training & Behavior Aids. It carries 1,664 reviews at 3.78 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
60%
Out of stock, average day
21.7%
Average rank
#87in Training & Behavior Aids
Average rating
3.78 starsAmazon United States average 4.42 stars
Average reviews
1,664per listing
Listings tracked
10

04 · Newcomers

4 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
33 months

Products

Top Pet Gentle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

8 rising

Sellers

32

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

7%

  • Brand 142%
  • Brand 215%
  • Brand 313%
  • Brand 410%
  • Brand 59%
  • Brand 64%
  • Open — no brand owns it (2 brands, 7%)

Demand

Pet Gentle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 3.9×

Search terms

Top Pet Gentle search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pet gentle101K/yr
  • pet gentle trainer ultrasonic for dogs48K/yr
  • petgentle32K/yr
  • petgentle ultrasonic pet trainer15K/yr
  • pet gentle anti barking device24K/yr
  • pet gentle trainer4K/yr
  • petgentle anti barking device8K/yr
  • petgentle trainer4K/yr
  • pet gentle device6K/yr
  • petgentle pet trainer3K/yr

Reviews and returns

What reviews say buyers love and hate about Pet Gentle

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
51%of negative reviews mention “Functionality-Overall”
6.1%of orders come back
“DOESN'T WORK”
A buyer, on “Functionality-Overall”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pet Gentle questions

Answered from the same tracked data.