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Pet Fur Keepsake

Fail

The top 5 products take 96% of clicks, so Pet Fur Keepsake is a Fail.

Flapen Score
34
34 / 100
Ranks 3,745 of 3,978 Pet Supplies niches · −17 vs the category median of 51
Market size
$168K/yr420K searches / yr
90-day growth
-12.7%search demand this quarter
Competition
96%top-5 click share · 6 brands · 7 sellers

Flapen Score

Pet Fur Keepsake against its category

The dotted line is the Pet Supplies average. Past it, Pet Fur Keepsake is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pet Fur Keepsake market on Amazon at a glance

Shoppers on Amazon United States searched for Pet Fur Keepsake 420K times last year and spent an estimated $168K. The top 5 brands take 96% of clicks. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 420K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $168K a year.

Searches, last 12 months
420K
Growth, 90 days vs prior 90
-12.7%
Conversion, latest week
4.3%
Market size, estimated
$168Ka year
Top search term
pet fur keepsake71K searches a year

02 · Price

A sale here is worth $9.29.

Listings sell for $9.29 on average, from $6.03 to $18.98. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $9.29 that is $5K to $7K a year per listing.

Average price
$9.29under the $15 to $100 sweet spot
Price range
$6.03–$18.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$5K–$7K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #68 within Memorials & Funerary. It carries 248 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
83%
Out of stock, average day
4.2%
Average rank
#68in Memorials & Funerary
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
248per listing
Listings tracked
6

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
24 months

Products

Top Pet Fur Keepsake products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 96% of clicks. A locked shelf that new listings rarely crack.

$0$34K$67K$101K$135K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

7

Est. top-5 brand share

96%

Top 20: 100%

Est. top-5 click share

96%

Top 20: 100%

Open market

0%

  • Aurichi69%
  • Aypvora8%
  • EPMANN8%
  • Fight Club6%
  • HAMUIERS5%
  • Generic4%
  • Open — no brand owns it (0%)

Demand

Pet Fur Keepsake search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KHoliday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Mar, Jul · busiest ÷ quietest = 2.4× · 11 of 12 months tracked

Search terms

Top Pet Fur Keepsake search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • pet fur keepsake71K/yr
  • dog fur keepsake48K/yr
  • dog hair keepsake43K/yr
  • pet hair keepsake33K/yr
  • pet hair memorial keepsake20K/yr
  • dog hair keychain43K/yr
  • pet hair keychain27K/yr
  • dog hair keychain keepsake18K/yr
  • dog hair memorial keepsake8K/yr
  • hair locket keepsake13K/yr

Reviews and returns

What reviews say buyers love and hate about Pet Fur Keepsake

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Advertised Vs Actual Product”
25%of negative reviews mention “Size-Overall”
1.3%of orders come back
“This is very short”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pet Fur Keepsake questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data