Pet Day Deals

Shoppers searched for this 211K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $177K a year.

Searches, last 12 months

211K

Growth, 90 days vs prior 90

+8.2%

Conversion, latest week

5.9%

Market size, estimated

$177Ka year

Peak month

September4.8× the quietest month

Top search term

nerf dog ball129K searches a year

Listings sell for $14.28 on average, from $6.52 to $30.25. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $14.28 that is $4K to $7K a year per listing.

Average price

$14.28under the $15 to $100 sweet spot

Price range

$6.52–$30.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

0.7%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #434 within Toys. It carries 9,889 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

96%

Out of stock, average day

1.2%

Average rank

#434in Toys

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

9,889per listing

Listings tracked

24

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months