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Pet Cleaner Spray

Fail

The top 5 brands take 96% of clicks, so Pet Cleaner Spray is a Fail.

Flapen Score
42
42 / 100
Ranks 3,174 of 3,978 Pet Supplies niches · −9 vs the category median of 51
Market size
$57K/yr26K searches / yr
90-day growth
+14.6%search demand this quarter
Competition
69%top-5 click share · 8 brands · 80 sellers

Flapen Score

Pet Cleaner Spray against its category

The dotted line is the Pet Supplies average. Past it, Pet Cleaner Spray is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pet Cleaner Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Pet Cleaner Spray 26K times last year and spent an estimated $57K. The top 5 brands take 96% of clicks. Demand peaks in Aug. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 17.3% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.3% of those searches ended in a purchase. Searches in the last 90 days moved +14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
+14.6%
Conversion, latest week
17.3%
Market size, estimated
$57Ka year
Peak month
August1.5× the quietest month
Top search term
pet cleaner spray15K searches a year

02 · Price

A sale here is worth $12.78.

Listings sell for $12.78 on average, from $4.87 to $27.12. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $12.78 that is $3K to $6K a year per listing.

Average price
$12.78under the $15 to $100 sweet spot
Price range
$4.87–$27.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #76 within Litter & Housebreaking. It carries 25,829 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#76in Litter & Housebreaking
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
25,829per listing
Listings tracked
18

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
84 months

Products

Top Pet Cleaner Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 flat

Sellers

80

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

2%

  • Brand 139%
  • Brand 228%
  • Brand 316%
  • Brand 412%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Demand

Pet Cleaner Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '25Prime Day '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug · busiest ÷ quietest = 1.5×

Search terms

Top Pet Cleaner Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pet cleaner spray15K/yr
  • pet cleaning spray6K/yr
  • pet spray cleaner5K/yr

Reviews and returns

What reviews say buyers love and hate about Pet Cleaner Spray

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Smell”
46%of negative reviews mention “Smell”
0.5%of orders come back
“Overpowering scent”
A buyer, on “Smell”46% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pet Cleaner Spray questions

Answered from the same tracked data.