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Pet Balloon Indestructible Newspaper

Maybe

Search demand grew +661.7% this quarter. But shoppers spend an estimated $21K a year here, so Pet Balloon Indestructible Newspaper is a Maybe.

Flapen Score
63
63 / 100
Top 8% of 3,978 Pet Supplies niches · +12 vs the category median of 51
Market size
$21K/yr29K searches / yr
90-day growth
+661.7%search demand this quarter
Competition
60%top-5 click share · 15 brands · 33 sellers

Flapen Score

Pet Balloon Indestructible Newspaper against its category

The dotted line is the Pet Supplies average. Past it, Pet Balloon Indestructible Newspaper is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pet Balloon Indestructible Newspaper market on Amazon at a glance

Shoppers on Amazon United States searched for Pet Balloon Indestructible Newspaper 29K times last year and spent an estimated $21K. The top 5 brands take 71% of clicks. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +661.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months
29K
Growth, 90 days vs prior 90
+661.7%
Conversion, latest week
5.9%
Market size, estimated
$21Ka year
Top search term
newspaper dog toy9K searches a year

02 · Price

A sale here is worth $12.39.

Listings sell for $12.39 on average, from $5.02 to $20.68. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $12.39 that is $0 to $1K a year per listing.

Average price
$12.39under the $15 to $100 sweet spot
Price range
$5.02–$20.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 48% ship with Prime. On an average day, 39.1% of listings are out of stock. The average listing ranks #1,052 within Toys. It carries 94 reviews at 2.78 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
48%
Out of stock, average day
39.1%
Average rank
#1,052in Toys
Average rating
2.78 starsAmazon United States average 4.42 stars
Average reviews
94per listing
Listings tracked
21

04 · Newcomers

2 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
2Amazon's first-year sales bar
Average brand age
43 months

Products

Top Pet Balloon Indestructible Newspaper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

33

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

23%

  • Brand 124%
  • Brand 217%
  • Brand 317%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Search terms

Top Pet Balloon Indestructible Newspaper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • newspaper dog toy9K/yr
  • pet balloon indestructible newspaper7K/yr
  • dog newspaper toy6K/yr
  • indestructible newspaper dog toy4K/yr
  • durable newspaper dog toy3K/yr
  • pet balloon durable newspaper2K/yr

Reviews and returns

What reviews say buyers love and hate about Pet Balloon Indestructible Newspaper

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Fun/Entertainment Experience”
49%of negative reviews mention “Durability”
1.0%of orders come back
“Doesn't hold up”
A buyer, on “Durability”49% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pet Balloon Indestructible Newspaper questions

Answered from the same tracked data.