Pawfume

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $174K a year.

Searches, last 12 months

94K

Growth, 90 days vs prior 90

-3.6%

Conversion, latest week

14.7%

Market size, estimated

$174Ka year

Peak month

December1.2× the quietest month

Top search term

pawfume47K searches a year

Listings sell for $12.52 on average, from $10.46 to $13.78. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,500 to 2,000 of them. At $12.52 that is $19K to $25K a year per listing.

Average price

$12.52under the $15 to $100 sweet spot

Price range

$10.46–$13.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

1,500–2,000

Revenue per listing a year

$19K–$25K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #6 within Grooming. It carries 7,698 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#6in Grooming

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

7,698per listing

Listings tracked

5

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

68 months