Paw Protectors for Dogs Hot Pavement
FailDemand is soft, at -87.5% this quarter, so Paw Protectors for Dogs Hot Pavement is a Fail.
- Flapen Score
- 39 / 100Ranks 3,439 of 3,978 Pet Supplies niches · −12 vs the category median of 5139
- Market size
- $23K/yr232K searches / yr
- 90-day growth
- -87.5%search demand this quarter
- Competition
- 42%top-5 click share · 21 brands · 25 sellers
Flapen Score
Paw Protectors for Dogs Hot Pavement against its category
The dotted line is the Pet Supplies average. Past it, Paw Protectors for Dogs Hot Pavement is stronger. Inside it, weaker.
Market
The Paw Protectors for Dogs Hot Pavement market on Amazon at a glance
Shoppers on Amazon United States searched for Paw Protectors for Dogs Hot Pavement 232K times last year and spent an estimated $23K. The top 5 brands take 80% of clicks. Demand peaks in Jan–Feb–Jul–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 232K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -87.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.
- Searches, last 12 months
- 232K
- Growth, 90 days vs prior 90
- -87.5%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $23Ka year
- Peak month
- February12.7× the quietest month
- Top search term
- walkee paws36K searches a year
02 · Price
A sale here is worth $35.97.
Listings sell for $35.97 on average, from $8.70 to $66.03. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $35.97 that is $0 to $4K a year per listing.
- Average price
- $35.97inside the $15 to $100 sweet spot
- Price range
- $8.70–$66.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 13.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
90% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 21.0% of listings are out of stock. The average listing ranks #369 within Apparel & Accessories. It carries 826 reviews at 3.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 97%
- Out of stock, average day
- 21.0%
- Average rank
- #369in Apparel & Accessories
- Average rating
- 3.50 starsAmazon United States average 4.42 stars
- Average reviews
- 826per listing
- Listings tracked
- 39
04 · Newcomers
1 of last year's 17 launches cleared the first-year sales bar.
17 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 17
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Paw Protectors for Dogs Hot Pavement products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 rising
Sellers
25
Top-5 brand share
80%
Top 20: 99%
Top-5 click share
42%
Top 20: 79%
Open market
17%
- Brand 155%
- Brand 210%
- Brand 39%
- Brand 43%
- Brand 52%
- Brand 62%
- Open — no brand owns it (15 brands, 17%)
Demand
Paw Protectors for Dogs Hot Pavement search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Jul, Dec · busiest ÷ quietest = 12.7×
Search terms
Top Paw Protectors for Dogs Hot Pavement search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- walkee paws36K/yr
- dog leggings19K/yr
- dog shoes with suspenders8K/yr
- canada pooch suspender boots37K/yr
- walkee paws dog boot leggings5K/yr
- suspender boots for small dogs12K/yr
- dog booties with suspenders7K/yr
- walkie paws5K/yr
- dog boots suspenders10K/yr
- botas con tirantes para perros4K/yr
Reviews and returns
What reviews say buyers love and hate about Paw Protectors for Dogs Hot Pavement
We read the reviews and the return reasons for every product selling here.
“Didnt fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paw Protectors for Dogs Hot Pavement questions
Answered from the same tracked data.