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Paw Parent Macho S Secret Powder

Maybe

Search demand grew >1,000% this quarter. But the top 5 brands take 100% of clicks, so Paw Parent Macho S Secret Powder is a Maybe.

Flapen Score
58
58 / 100
Top 19% of 3,978 Pet Supplies niches · +7 vs the category median of 51
Market size
$47K/yr31K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
85%top-5 click share · 5 brands · 8 sellers

Flapen Score

Paw Parent Macho S Secret Powder against its category

The dotted line is the Pet Supplies average. Past it, Paw Parent Macho S Secret Powder is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Paw Parent Macho S Secret Powder market on Amazon at a glance

Shoppers on Amazon United States searched for Paw Parent Macho S Secret Powder 31K times last year and spent an estimated $47K. All 5 brands take every click. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
5.0%
Market size, estimated
$47Ka year
Top search term
paw parent macho s secret powder14K searches a year

02 · Price

A sale here is worth $30.13.

Listings sell for $30.13 on average, from $20.35 to $35.79. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $30.13 that is $3K to $8K a year per listing.

Average price
$30.13inside the $15 to $100 sweet spot
Price range
$20.35–$35.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$3K–$8K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 30.8% of listings are out of stock. The average listing ranks #291 within Health Supplies. It carries 209 reviews at 3.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
88%
Out of stock, average day
30.8%
Average rank
#291in Health Supplies
Average rating
3.73 starsAmazon United States average 4.42 stars
Average reviews
209per listing
Listings tracked
8

04 · Newcomers

5 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
47 months

Products

Top Paw Parent Macho S Secret Powder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

5

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

0%

  • Brand 145%
  • Brand 220%
  • Brand 316%
  • Brand 415%
  • Brand 53%

Search terms

Top Paw Parent Macho S Secret Powder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • paw parent macho s secret powder14K/yr
  • paw parent green lipped mussel8K/yr
  • paw parent7K/yr
  • machos secret powder paw parent3K/yr

Reviews and returns

What reviews say buyers love and hate about Paw Parent Macho S Secret Powder

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Smell”
<0.1%of orders come back, a rate Amazon rounds to zero
“The smell is like fish”
A buyer, on “Smell”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Paw Parent Macho S Secret Powder questions

Answered from the same tracked data.