panacur horse dewormer
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 6% kills the launch gate
Conversion
Incredible15.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$47.52avg listing price — sweet spot $15–$100
Price range
Great$12.50–$96.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good832.67avg incumbent reviews — the moat a new listing must climb
Market size
Okay$268K$268K/yr · 36K searches
Growth
Okay+6.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad93%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, panacur horse dewormer is a $268K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Apr–May–Jun. Verdict: Skip it — 47/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
panacur horse dewormer market data
- Units sold / yr
- 6K–8K
- avg 1,000–1,250/product
- Revenue / yr
- $285K–$380K
- units × avg price
- Launch success
- —
- 0 of 0 new (360d)
- Conversion rate
- 15.5%
- Avg BSR
- #33
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 0.0%
- Avg brand age
- 63 months
- Avg seller age
- 155 days
Competition & brand share
The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 flat
Sellers
32
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
0%
- Panacur51%
- Intervet27%
- ATEAMIR8%
- SCHERING/INTERVET D7%
- MERCK Animal Health7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +6.6% search growth over the last 90 days.Peak months: Jan, Apr, May, Jun · busiest ÷ quietest = 2.5×
Top panacur horse dewormer search terms
- panacur for horses18K/yr
- panacur horse dewormer14K/yr
- horse equine dewormer panacur panacur fenbendazole fenbendazole made in usa4K/yr
Top panacur horse dewormer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
(3 Pack) PANACUR Dewormer Horse Paste 10% 100mg Each
Panacur$40.994.7★1,356 rev
Panacur Dewormer Horse Paste 10% 100mg
Intervet$15.704.7★1,650 rev
Panacur Powerpac 5PACK (285 gm)
Panacur$96.564.7★83 rev
Safe-Guard Equine Paste 10% Fenbendazole Horse Wormer Control Lungworm Stomach and Intestinal Apple Flavor.
ATEAMIR$12.504.8★1,072 rev
SCHERING/INTERVET D PANACUR Dewormer Horse Paste 10% 100mg (2-Pack)
SCHERING/INTERVET D$29.374.8★503 rev
Newest
by launch dateSCHERING/INTERVET D PANACUR Dewormer Horse Paste 10% 100mg (2-Pack)
SCHERING/INTERVET D$29.37503 rev
(3 Pack) PANACUR Dewormer Horse Paste 10% 100mg Each
Panacur$40.991,356 rev
Safe-Guard Equine Paste 10% Fenbendazole Horse Wormer Control Lungworm Stomach and Intestinal Apple Flavor.
ATEAMIR$12.501,072 rev
Panacur Powerpac 5PACK (285 gm)
Panacur$96.5683 rev
MERCK ANIML Health/DURVET Panacur Powerpac Dewormr Fenbendazole 1 Pack 57 Gram Paste 10%
MERCK Animal Health$90.02332 rev
Trending
90-day click momentumSafe-Guard Equine Paste 10% Fenbendazole Horse Wormer Control Lungworm Stomach and Intestinal Apple Flavor.
ATEAMIR$12.504.8★
Panacur Powerpac 5PACK (285 gm)
Panacur$96.564.7★
(3 Pack) PANACUR Dewormer Horse Paste 10% 100mg Each
Panacur$40.994.7★
Panacur Dewormer Horse Paste 10% 100mg
Intervet$15.704.7★
MERCK ANIML Health/DURVET Panacur Powerpac Dewormr Fenbendazole 1 Pack 57 Gram Paste 10%
MERCK Animal Health$90.024.7★
What buyers say about panacur horse dewormer
What buyers praise and complain about, mined from review topics.What buyers love
“As Expected”
“well-made product that does what its supposed to”
“great value for the money”
“Easy to use”
“Taste isn't bad”
“Good alternative when needing the full gammit”
“love the flavor”
“Fine for my horses”
“durable material”
“Great for deworming pups”
What buyers complain about
“Tastes like crap”
“False advertising”
“had some issues with heat rash”
“gaps for air complete open mouth breathing stopped laying eggs I didnt know what was going on”
“This did not absorb initially until I discovered that mixing it with olive oil helps it to absorb quickly”
“It doesn't smell lovely”
“yet a certain person doesn't like the lotion like texture - so we open up”
“He is huge”
“I didnt have the money to take her to the vet”
“It took about a month”
Top return reasons
Common questions
- Is panacur horse dewormer profitable to sell on Amazon United States?
- The niche generates $268K/yr across 6 tracked products. 90-day search growth is +6.6%. Flapen's verdict: Skip it (47/100).
- How competitive is the panacur horse dewormer niche?
- 5 brands and 32 sellers compete. The top 5 products take 93% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in panacur horse dewormer?
- Top complaints mined from reviews: Taste-Overall, Advertised Vs Actual Product, Allergies. The return rate is 0.4%.
- When does demand for panacur horse dewormer peak?
- Demand peaks in Jan–Apr–May–Jun; the busiest month runs 2.5× the quietest.
- What does it cost to enter the panacur horse dewormer niche?
- Listings span $12.50–$96.56; the average listing price is $47.52 (sweet spot $15–$100). The average incumbent carries 833 reviews — the moat a new listing must climb.