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Outdoor Cat Bed

Maybe

Products sell for $23.41 on average, inside the sweet spot. But the average product has 7,963 reviews to catch up to, so Outdoor Cat Bed is a Maybe.

Flapen Score
57
57 / 100
Top 22% of 3,978 Pet Supplies niches · +6 vs the category median of 51
Market size
$193K/yr389K searches / yr
90-day growth
+28.1%search demand this quarter
Competition
45%top-5 click share · 27 brands · 37 sellers

Flapen Score

Outdoor Cat Bed against its category

The dotted line is the Pet Supplies average. Past it, Outdoor Cat Bed is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Cat Bed market on Amazon at a glance

Shoppers on Amazon United States searched for Outdoor Cat Bed 389K times last year and spent an estimated $193K. The top 5 brands take 49% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 389K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $193K a year.

Searches, last 12 months
389K
Growth, 90 days vs prior 90
+28.1%
Conversion, latest week
2.1%
Market size, estimated
$193Ka year
Peak month
November3.6× the quietest month
Top search term
outdoor cat bed162K searches a year

02 · Price

A sale here is worth $23.41.

Listings sell for $23.41 on average, from $7.77 to $61.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $23.41 that is $2K to $6K a year per listing.

Average price
$23.41inside the $15 to $100 sweet spot
Price range
$7.77–$61.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #118 within Beds & Furniture. It carries 7,963 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
7.8%
Average rank
#118in Beds & Furniture
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
7,963per listing
Listings tracked
37

04 · Newcomers

5 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
5Amazon's first-year sales bar
Average brand age
29 months

Products

Top Outdoor Cat Bed products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

37

Top-5 brand share

49%

Top 20: 92%

Top-5 click share

45%

Top 20: 81%

Open market

44%

  • Brand 117%
  • Brand 29%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Outdoor Cat Bed search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.6×

Search terms

Top Outdoor Cat Bed search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • outdoor cat bed162K/yr
  • cat bed outdoor77K/yr
  • cat beds for outdoor cats44K/yr
  • waterproof cat bed18K/yr
  • outdoor cat beds waterproof15K/yr
  • cat bed for outdoor cats21K/yr
  • cat outdoor bed10K/yr
  • outdoor cat beds13K/yr
  • outside cat bed6K/yr
  • cat beds for outdoor cats clearance3K/yr

Reviews and returns

What reviews say buyers love and hate about Outdoor Cat Bed

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Pet Friendly”
17%of negative reviews mention “Size-Overall”
2.5%of orders come back
“This thing is huge”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Outdoor Cat Bed questions

Answered from the same tracked data.