Organic Dog Shampoo

Shoppers searched for this 579K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

579K

Growth, 90 days vs prior 90

+5.9%

Conversion, latest week

14.0%

Market size, estimated

$1.2Ma year

Peak month

June1.2× the quietest month

Top search term

burts bees dog shampoo107K searches a year

Listings sell for $15.29 on average, from $6.74 to $32.66. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At $15.29 that is $38K to $46K a year per listing.

Average price

$15.29inside the $15 to $100 sweet spot

Price range

$6.74–$32.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

2,500–3,000

Revenue per listing a year

$38K–$46K

Returns

0.6%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #37 within Grooming. It carries 9,399 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#37in Grooming

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

9,399per listing

Listings tracked

26

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

73 months