Old Dog

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months

68K

Growth, 90 days vs prior 90

-7.2%

Conversion, latest week

5.4%

Market size, estimated

$67Ka year

Top search term

senior dog accessories9K searches a year

Listings sell for $18.31 on average, from $5.64 to $37.61. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $18.31 that is $5K to $9K a year per listing.

Average price

$18.31inside the $15 to $100 sweet spot

Price range

$5.64–$37.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

1.4%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #105 within Health Supplies. It carries 5,982 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

100%

Out of stock, average day

4.9%

Average rank

#105in Health Supplies

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

5,982per listing

Listings tracked

14

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

61 months