Ol Roy Wet Dog Food

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $127K a year.

Searches, last 12 months

100K

Growth, 90 days vs prior 90

-9.7%

Conversion, latest week

7.0%

Market size, estimated

$127Ka year

Top search term

ol roy wet dog food21K searches a year

Listings sell for $18.06 on average, from $8.25 to $33.27. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $18.06 that is $2K to $5K a year per listing.

Average price

$18.06inside the $15 to $100 sweet spot

Price range

$8.25–$33.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.0%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #142 within Food. It carries 1,832 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

88%

Out of stock, average day

0.0%

Average rank

#142in Food

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

1,832per listing

Listings tracked

34

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 90 months on average, so the names here are established.

Launched, last 12 months

7

Successful launches

5Amazon's first-year sales bar

Average brand age

90 months