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Nuvet Plus Vitamins for Dogs

Fail

Shoppers spend an estimated $19K a year here, so Nuvet Plus Vitamins for Dogs is a Fail.

Flapen Score
47
47 / 100
Ranks 2,474 of 3,978 Pet Supplies niches · −4 vs the category median of 51
Market size
$19K/yr9K searches / yr
90-day growth
+3.4%search demand this quarter
Competition
71%top-5 click share · 10 brands · 22 sellers

Flapen Score

Nuvet Plus Vitamins for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Nuvet Plus Vitamins for Dogs is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nuvet Plus Vitamins for Dogs market on Amazon at a glance

Shoppers on Amazon United States searched for Nuvet Plus Vitamins for Dogs 9K times last year and spent an estimated $19K. The top 5 brands take 80% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 8.8% of those searches ended in a purchase.

Shoppers searched for this 9K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $19K a year.

Searches, last 12 months
9K
Growth, 90 days vs prior 90
+3.4%
Conversion, latest week
8.8%
Market size, estimated
$19Ka year
Peak month
December5.4× the quietest month
Top search term
hemp chews for dogs hip and joint pain relief3K searches a year

02 · Price

A sale here is worth $23.67.

Listings sell for $23.67 on average, from $16.49 to $40.65. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $23.67 that is $0 to $2K a year per listing.

Average price
$23.67inside the $15 to $100 sweet spot
Price range
$16.49–$40.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #80 within Health Supplies. It carries 5,983 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#80in Health Supplies
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
5,983per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Nuvet Plus Vitamins for Dogs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

22

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

15%

  • Brand 136%
  • Brand 214%
  • Brand 313%
  • Brand 49%
  • Brand 59%
  • Brand 66%
  • Open — no brand owns it (4 brands, 15%)

Demand

Nuvet Plus Vitamins for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.4×

Search terms

Top Nuvet Plus Vitamins for Dogs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hemp chews for dogs hip and joint pain relief3K/yr
  • dog hemp hip and joint supplement3K/yr
  • cbd dog joint pain reliever2K/yr
  • cbd hip and joint chews for dogs975/yr
  • cbd dog treats joint pain reliever754/yr

Reviews and returns

What reviews say buyers love and hate about Nuvet Plus Vitamins for Dogs

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Pet Friendly”
15%of negative reviews mention “Indigestion”
<0.1%of orders come back, a rate Amazon rounds to zero
“Severe vomiting, diarrhea, and a constant urge to pee”
A buyer, on “Indigestion”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Nuvet Plus Vitamins for Dogs questions

Answered from the same tracked data.