Novapaw Pee Pad with Pheromones
PassNovapaw Pee Pad with Pheromones scores 66 out of 100, a Pass. Shoppers spend an estimated $16K a year here, search demand grew +236.9% this quarter, and an estimated 2.0% of orders come back.
- Flapen Score
- 66 / 100Top 4% of 3,978 Pet Supplies niches · +15 vs the category median of 5166
- Market size
- $16K/yr17K searches / yr
- 90-day growth
- +236.9%search demand this quarter
- Competition
- 51%top-5 click share · 13 brands · 17 sellers
Flapen Score
Novapaw Pee Pad with Pheromones against its category
The dotted line is the Pet Supplies average. Past it, Novapaw Pee Pad with Pheromones is stronger. Inside it, weaker.
Market
The Novapaw Pee Pad with Pheromones market on Amazon at a glance
Shoppers on Amazon United States searched for Novapaw Pee Pad with Pheromones 17K times last year and spent an estimated $16K. The top 5 brands take 66% of clicks. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +236.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.
- Searches, last 12 months
- 17K
- Growth, 90 days vs prior 90
- +236.9%
- Conversion, latest week
- 4.2%
- Market size, estimated
- $16Ka year
- Top search term
- novapaw pee pad with pheromones9K searches a year
02 · Price
A sale here is worth $22.66.
Listings sell for $22.66 on average, from $15.35 to $34.47. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $22.66 that is $0 to $2K a year per listing.
- Average price
- $22.66inside the $15 to $100 sweet spot
- Price range
- $15.35–$34.47
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 22.7% of listings are out of stock. The average listing ranks #117 within Litter & Housebreaking. It carries 308 reviews at 3.92 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 97%
- Out of stock, average day
- 22.7%
- Average rank
- #117in Litter & Housebreaking
- Average rating
- 3.92 starsAmazon United States average 4.42 stars
- Average reviews
- 308per listing
- Listings tracked
- 30
04 · Newcomers
3 of last year's 27 launches cleared the first-year sales bar.
27 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 27
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Novapaw Pee Pad with Pheromones products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
13
Sellers
17
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
51%
Top 20: 89%
Open market
23%
- Brand 117%
- Brand 214%
- Brand 313%
- Brand 411%
- Brand 511%
- Brand 610%
Search terms
Top Novapaw Pee Pad with Pheromones search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- novapaw pee pad with pheromones9K/yr
- nova paw pup pad with pheromones5K/yr
- furthrive pads with pheromones3K/yr
Reviews and returns
What reviews say buyers love and hate about Novapaw Pee Pad with Pheromones
We read the reviews and the return reasons for every product selling here.
“It didnt work for my dog”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Novapaw Pee Pad with Pheromones questions
Answered from the same tracked data.