No Scratch Spray for Cats

Shoppers searched for this 338K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $590K a year.

Searches, last 12 months

338K

Growth, 90 days vs prior 90

-0.5%

Conversion, latest week

11.5%

Market size, estimated

$590Ka year

Peak month

November1.4× the quietest month

Top search term

cat spray48K searches a year

Listings sell for $15.13 on average, from $8.14 to $22.80. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At $15.13 that is $45K to $61K a year per listing.

Average price

$15.13inside the $15 to $100 sweet spot

Price range

$8.14–$22.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

3,000–4,000

Revenue per listing a year

$45K–$61K

Returns

0.7%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #51 within Educational Repellents. It carries 4,052 reviews at 3.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

14.0%

Average rank

#51in Educational Repellents

Average rating

3.57 starsAmazon United States average 4.42 stars

Average reviews

4,052per listing

Listings tracked

14

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

44 months