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Moose Dog Toy

Maybe

An estimated 0.9% of orders come back. But the top 5 brands take 99% of clicks, so Moose Dog Toy is a Maybe.

Flapen Score
51
51 / 100
Ranks 1,808 of 3,978 Pet Supplies niches · on the category median
Market size
$189K/yr196K searches / yr
90-day growth
-7.0%search demand this quarter
Competition
48%top-5 click share · 6 brands · 77 sellers

Flapen Score

Moose Dog Toy against its category

The dotted line is the Pet Supplies average. Past it, Moose Dog Toy is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Moose Dog Toy market on Amazon at a glance

Shoppers on Amazon United States searched for Moose Dog Toy 196K times last year and spent an estimated $189K. The top 5 brands take 99% of clicks. Demand peaks in Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 196K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $189K a year.

Searches, last 12 months
196K
Growth, 90 days vs prior 90
-7.0%
Conversion, latest week
5.3%
Market size, estimated
$189Ka year
Peak month
December3.1× the quietest month
Top search term
kong stuffed dog toys55K searches a year

02 · Price

A sale here is worth $18.19.

Listings sell for $18.19 on average, from $6.82 to $32.96. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $18.19 that is $2K to $5K a year per listing.

Average price
$18.19inside the $15 to $100 sweet spot
Price range
$6.82–$32.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

30% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #209 within Toys. It carries 8,869 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
70%
Out of stock, average day
3.2%
Average rank
#209in Toys
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
8,869per listing
Listings tracked
30

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Moose Dog Toy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 falling

Sellers

77

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

48%

Top 20: 92%

Open market

0%

  • Brand 193%
  • Brand 22%
  • Brand 32%
  • Brand 41%
  • Brand 51%
  • Brand 61%

Demand

Moose Dog Toy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KHoliday '24Prime Day '25Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.1×

Search terms

Top Moose Dog Toy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kong stuffed dog toys55K/yr
  • kong plush dog toys26K/yr
  • moose dog toy27K/yr
  • kong cozie dog toys23K/yr
  • kong cozie17K/yr
  • kong plush7K/yr
  • kong moose5K/yr
  • kong moose dog toy7K/yr
  • kong stuffed animal6K/yr
  • kong soft dog toys4K/yr

Reviews and returns

What reviews say buyers love and hate about Moose Dog Toy

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Fun/Entertainment Experience”
49%of negative reviews mention “Durability”
0.9%of orders come back
“Did not last an hour”
A buyer, on “Durability”49% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Moose Dog Toy questions

Answered from the same tracked data.