Microchip Cat Door

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $149K a year.

Searches, last 12 months

80K

Growth, 90 days vs prior 90

+9.4%

Conversion, latest week

1.4%

Market size, estimated

$149Ka year

Peak month

November2.1× the quietest month

Top search term

microchip cat door42K searches a year

Listings sell for $130.65 on average, from $36.32 to $363.21. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $130.65 that is $13K to $33K a year per listing.

Average price

$130.65above the $15 to $100 sweet spot

Price range

$36.32–$363.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$13K–$33K

Returns

8.9%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #115 within Cat Doors, Steps, Nets & Pens. It carries 2,930 reviews at 3.92 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#115in Cat Doors, Steps, Nets & Pens

Average rating

3.92 starsAmazon United States average 4.42 stars

Average reviews

2,930per listing

Listings tracked

21

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

44 months