merrick power bites dog treats
Skip itPrices mostly outside the sweet spot ($4.46–$16.57) — this niche doesn't clear our bar today.
Conversion
Incredible17.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 6% kills the launch gate
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.16avg listing price — sweet spot $15–$100
Review moat
Bad5,213.71avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.5%90-day search growth — must beat 0% to launch
Market size
Bad$61K$61K/yr · 39K searches
Price range
Bad$4.46–$16.57cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, merrick power bites dog treats is a $61K/yr Amazon United States market (39K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Dec. Verdict: Skip it — 45/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
merrick power bites dog treats market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $55K–$73K
- units × avg price
- Launch success
- —
- 3 of 3 new (360d)
- Conversion rate
- 17.1%
- Avg BSR
- #148
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 75 months
- Avg seller age
- 138 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
513
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
58%
Top 20: 99%
Open market
25%
- Outward Hound24%
- Old Mother Hubbard14%
- Vital Essentials12%
- Buddy Biscuits10%
- Jinx9%
- WOOF6%
Demand & seasonality
Weekly Amazon search volume, last 96 weeks — -12.5% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 2.0×
Top merrick power bites dog treats search terms
- small dog treats for puzzle toys9K/yr
- dog puzzle treats8K/yr
- puzzle treats for dogs5K/yr
- dog treats for puzzle toys8K/yr
- small treats for dog puzzles4K/yr
- dog treats for toys5K/yr
Top merrick power bites dog treats products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Outward Hound by Nina Ottosson Puzzle Bitez USA Made Dog Treats Peanut Butter Flavor Bite-Sized Training Reward and Interactive Puzzle Toy Treats 7.5oz
Outward Hound$8.334.2★676 rev
Wellness Old Mother Hubbard Training Bitz Assorted Mix Dog Treats Natural Biscuits 3 Flavors 8 oz Bag
Old Mother Hubbard$4.464.5★4,821 rev
Vital Essentials Freeze Dried Dog Treats | Beef Liver Single Ingredient | Premium Quality | Grain Free Training Treats for Dogs 2.1 oz Bag
Vital Essentials$5.834.6★7,896 rev
Buddy Biscuits Trainers Training Bites Soft & Chewy Dog Treats Bacon 10 oz. Pouch
Buddy Biscuits$6.314.6★11,762 rev
WOOF Air-Dried Puzzle Treats - Refill Treats Sized Puzzle Toys - The Perfect Dog and Puppy Training Treats - Made with Real Chicken - 5 oz
WOOF$9.984.5★100 rev
Newest
by launch dateWOOF Air-Dried Puzzle Treats - Refill Treats Sized Puzzle Toys - The Perfect Dog and Puppy Training Treats - Made with Real Chicken - 5 oz
WOOF$9.98100 rev
Jinx Beef Dog Training Treats - Healthy All-Natural Mini Bite-Sized Dog Treats for Training with Grass-Fed Beef - Pet Products for All Dogs (Puppies Adults & Seniors) - 16oz
Jinx$13.711,152 rev
Shameless Pets Soft Dog Treats Bacon Me Crazy Meaty Tenders Soft & Chewy Treats for Dogs Real Bacon 1st Ingredient Grain Free Healthy Treats for Small Medium & Large Dogs 8oz
Shameless Pets$5.45982 rev
Outward Hound by Nina Ottosson Puzzle Bitez USA Made Dog Treats Pumpkin Flavor Bite-Sized Training Reward and Interactive Puzzle Toy Treats 7.5oz
Outward Hound$7.9459 rev
Jinx Beef Dog Training Treats - Healthy All-Natural Mini Bite-Sized Dog Treats for Training with Grass-Fed Beef - Pet Products for All Dogs (Puppies Adults & Seniors) - 4oz
Jinx$5.311,152 rev
Trending
90-day click momentum
Bocces Bakery Quack Quack Quack Training Treats for Dogs Wheat-Free Dog Treats Made with Real Ingredients Baked in The USA Natural & Low Calorie Training Bites Duck & Blueberry 6 oz
Bocce's Bakery$7.374.7★
Shameless Pets Soft Dog Treats Bacon Me Crazy Meaty Tenders Soft & Chewy Treats for Dogs Real Bacon 1st Ingredient Grain Free Healthy Treats for Small Medium & Large Dogs 8oz
Shameless Pets$5.454.4★
Shameless Pets Soft-Baked Dog Treats Bananas for Bacon | Healthy Treats for Small Medium & Large Dogs | Skin & Coat Support with Omega-3 & Omega-6 | Grain-Free Made in USA | 6 oz
Shameless Pets$4.664.3★
Outward Hound by Nina Ottosson Puzzle Bitez USA Made Dog Treats Pumpkin Flavor Bite-Sized Training Reward and Interactive Puzzle Toy Treats 7.5oz
Outward Hound$7.944.5★
WOOF Air-Dried Puzzle Treats - Refill Treats Sized Puzzle Toys - The Perfect Dog and Puppy Training Treats - Made with Real Chicken - 5 oz
WOOF$9.984.5★
What buyers say about merrick power bites dog treats
What buyers praise and complain about, mined from review topics.What buyers love
“Dog Approved”
“Fun For My Dog”
“Good size”
“Good Value”
“Good quality for your dog”
“My dogs love these treats”
“easy to fill”
“The texture is soft”
“held up pretty good”
“Smell good”
What buyers complain about
“Smells awful”
“Ok, too big”
“HARD as rocks”
“A bit too easy”
“Not enough for the price”
“Dog destroyed it within 2 minutes”
“Made all my dogs sick with vomiting”
“Needs better quality control”
“Not good for chewers”
“Not Tasty”
Top return reasons
Common questions
- Is merrick power bites dog treats profitable to sell on Amazon United States?
- The niche generates $61K/yr across 21 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -12.5%. Flapen's verdict: Skip it (45/100).
- How competitive is the merrick power bites dog treats niche?
- 15 brands and 513 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in merrick power bites dog treats?
- Top complaints mined from reviews: Smell, Size-Overall, Hard Feel. The return rate is 0.3%.
- When does demand for merrick power bites dog treats peak?
- Demand peaks in Dec; the busiest month runs 2.0× the quietest.
- What does it cost to enter the merrick power bites dog treats niche?
- Listings span $4.46–$16.57; the average listing price is $9.16 (sweet spot $15–$100). The average incumbent carries 5,214 reviews — the moat a new listing must climb.