Is mendota slip lead profitable to sell on Amazon United States?

The niche generates $10K/yr across 9 tracked products. 90-day search growth is +4.5%. Flapen's verdict: Skip it (25/100).

How competitive is the mendota slip lead niche?

3 brands and 11 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in mendota slip lead?

Top complaints mined from reviews: Durability, Quality-Overall, Grip. The return rate is 3.2%.

When does demand for mendota slip lead peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the mendota slip lead niche?

Listings span $12.49–$24.41; the average listing price is $21.42 (sweet spot $15–$100). The average incumbent carries 5,967 reviews — the moat a new listing must climb.

mendota slip lead

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Avg price

Great$21.42

avg listing price — sweet spot $15–$100

Price range

Great$12.49–$24.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.2%

return rate — above 6% kills the launch gate

Growth

Okay+4.5%

90-day search growth — must beat 0% to launch

Review moat

Bad5,967.22

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Competition

Bad85%

top-5 click share — a locked-up shelf

Market size

Bad$10K

$10K/yr · 29K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, mendota slip lead is a $10K/yr Amazon United States market (29K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 25/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

mendota slip lead market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $21K–$27K; units × avg price
Launch success: —; 0 of 0 new (360d)
Conversion rate: 1.6%
Avg BSR: #130
Page quality: 0%
Prime: 100%
Sponsored: 11%
Out of stock: 0.0%
Avg brand age: 73 months
Avg seller age: 193 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

Mendota Pet80%
Mendota Products16%
Fida4%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — +4.5% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top mendota slip lead search terms

mendota slip lead22K/yr +7.0%2.8% conv.
mendota3K/yr -2.1%0.7% conv.
mendota leash2K/yr +0.7%1.2% conv.
mendota slip lead 3/8 x 6890/yr -30.5%7.5% conv.
mendota products327/yr +24.6%0.0% conv.
mendota slip lead 1/2 x 6341/yr +0.0%7.3% conv.

All search terms

Top mendota slip lead products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mendota Pet Slip Leash - Dog Lead and Collar Combo - Made in The USA - Arctic Blue 3/8 in x 6 ft - for Small/Medium Breeds

Mendota Pet$21.304.7★4,488 rev

Mendota Pet Slip Leash - Dog Lead and Collar Combo - Made in The USA - Blue 1/2 in x 6 ft - for Large Breeds

Mendota Pet$24.414.7★4,488 rev

Mendota Pet Slip Leash - Dog Lead and Collar Combo - Made in The USA - for Large Breeds - Black 1/2 in x 6 ft

Mendota Products$23.694.7★6,643 rev

Mendota Pet Slip Leash - Dog Lead and Collar Combo - Made in The USA - Tan 3/8 in x 6 ft - for Small/Medium Breeds

Mendota Pet$21.134.7★4,488 rev

Mendota Pet Slip Leash - Dog Lead and Collar Combo - Made in The USA - for Small/Medium Breeds - Black 3/8 in x 6 ft

Mendota Products$21.244.7★6,643 rev

Newest

by launch date

Fida Durable Slip Lead Dog Leash 6 FT x 1/2 Heavy Duty Dog Loop Leashes Comfortable Strong Rope Slip Leash for Large Medium Dogs No Pull Pet Training Lead with Highly Reflective(1/2 Black)

Fida$12.4914,637 rev

5y ago

Mendota Pet Slip Leash - Dog Lead and Collar Combo - Made in The USA - Arctic Blue 3/8 in x 6 ft - for Small/Medium Breeds

Mendota Pet$21.304,488 rev

6y ago

Mendota Pet Slip Leash - Dog Lead and Collar Combo - Made in The USA - Tan 3/8 in x 6 ft - for Small/Medium Breeds

Mendota Pet$21.134,488 rev

15y ago

Mendota Pet Slip Leash - Dog Lead and Collar Combo - Made in The USA - Blue 3/8 in x 6 ft - for Small/Medium Breeds

Mendota Products$21.156,643 rev

18y ago

Mendota Pet Slip Leash - Dog Lead and Collar Combo - Made in The USA - Blue 1/2 in x 6 ft - for Large Breeds

Mendota Pet$24.414,488 rev

21y ago

What buyers say about mendota slip lead

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall27%

“Good quality”

Ease Of Use12%

“easy to use”

Value For Money11%

“its great value for the money”

Strength10%

“Solid leash”

Advertised Vs Actual Product6%

“Just what I needed”

Durability6%

“Durable and easy to use”

Size-Overall5%

“The length of lead is perfect: my dog would be considered med-large at 68 lbs”

Soft Feel4%

“Soft rope that is easy use for the whole family”

Weight Light2%

“Once I have some time using it I hope to be in 5 territory as I love that it isn't too heavy”

Weight Heavy2%

“Heavy duty, you could walk a rhino with this”

What buyers complain about

Durability20%

“its already ripping”

Quality-Overall13%

“Poor Quality”

Grip13%

“it's slippery when wet - genuinely awful in my experience”

Thickness13%

“is too thick & bulky, wished it was thinner so it could be more of a training leash”

Value For Money7%

“waste of money”

Ease Of Use7%

“Taking 30 seconds to snap my dog into his harness is too much effort so I got this lariat which I can slip onto his neck in 1 second”

Shape/Style3%

“its a strangely shaped leash”

Smell3%

“Also it holds odor and smells terrible”

Weight Heavy2%

“a bit bulky”

Size-Overall1%

“Why its a mismatch for a smaller breed:”

Top return reasons

Size-Overall30%

Thickness14%

Advertised Vs Actual Product10%

Functionality-Overall7%

Escape Proof7%

Weight Heavy4%

Grip3%

Quality-Overall3%

Thin3%

Material Quality2%

Common questions

Is mendota slip lead profitable to sell on Amazon United States?: The niche generates $10K/yr across 9 tracked products. 90-day search growth is +4.5%. Flapen's verdict: Skip it (25/100).
How competitive is the mendota slip lead niche?: 3 brands and 11 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in mendota slip lead?: Top complaints mined from reviews: Durability, Quality-Overall, Grip. The return rate is 3.2%.
When does demand for mendota slip lead peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the mendota slip lead niche?: Listings span $12.49–$24.41; the average listing price is $21.42 (sweet spot $15–$100). The average incumbent carries 5,967 reviews — the moat a new listing must climb.