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Malacetic Wipes for Dogs

Fail

The top 5 products take 100% of clicks, so Malacetic Wipes for Dogs is a Fail.

Flapen Score
42
42 / 100
Ranks 3,174 of 3,978 Pet Supplies niches · −9 vs the category median of 51
Market size
$90K/yr17K searches / yr
90-day growth
-5.4%search demand this quarter
Competition
100%top-5 click share · 2 brands · 9 sellers

Flapen Score

Malacetic Wipes for Dogs against its category

The dotted line is the Pet Supplies average. Past it, Malacetic Wipes for Dogs is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Malacetic Wipes for Dogs market on Amazon at a glance

Shoppers on Amazon United States searched for Malacetic Wipes for Dogs 17K times last year and spent an estimated $90K. All 2 brands take every click. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 20.3% of those searches ended in a purchase.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
-5.4%
Conversion, latest week
20.3%
Market size, estimated
$90Ka year
Peak month
August1.4× the quietest month
Top search term
malacetic wet wipes for dogs12K searches a year

02 · Price

A sale here is worth $26.42.

Listings sell for $26.42 on average, from $19.11 to $39.47. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 500 to 750 of them. At $26.42 that is $13K to $20K a year per listing.

Average price
$26.42inside the $15 to $100 sweet spot
Price range
$19.11–$39.47
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
500–750
Revenue per listing a year
$13K–$20K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #56 within Grooming. It carries 687 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#56in Grooming
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
687per listing
Listings tracked
3

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Malacetic Wipes for Dogs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 196%
  • Brand 24%

Demand

Malacetic Wipes for Dogs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

450350Prime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Reviews and returns

What reviews say buyers love and hate about Malacetic Wipes for Dogs

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Smell”
42%of negative reviews mention “Allergies”
0.7%of orders come back
“Dog had allergic reaction”
A buyer, on “Allergies”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Malacetic Wipes for Dogs questions

Answered from the same tracked data.