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Magic Brush

Fail

Demand is soft, at -63.2% this quarter, so Magic Brush is a Fail.

Flapen Score
35
35 / 100
Ranks 3,698 of 3,978 Pet Supplies niches · −16 vs the category median of 51
Market size
$55K/yr132K searches / yr
90-day growth
-63.2%search demand this quarter
Competition
85%top-5 click share · 10 brands · 28 sellers

Flapen Score

Magic Brush against its category

The dotted line is the Pet Supplies average. Past it, Magic Brush is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magic Brush market on Amazon at a glance

Shoppers on Amazon United States searched for Magic Brush 132K times last year and spent an estimated $55K. The top 5 brands take 85% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -63.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months
132K
Growth, 90 days vs prior 90
-63.2%
Conversion, latest week
3.4%
Market size, estimated
$55Ka year
Top search term
magic brush126K searches a year

02 · Price

A sale here is worth $12.43.

Listings sell for $12.43 on average, from $6.06 to $16.90. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $12.43 that is $12K to $16K a year per listing.

Average price
$12.43under the $15 to $100 sweet spot
Price range
$6.06–$16.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
1,000–1,250
Revenue per listing a year
$12K–$16K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #95 within Grooming. It carries 1,116 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
11.1%
Average rank
#95in Grooming
Average rating
4.02 starsAmazon United States average 4.42 stars
Average reviews
1,116per listing
Listings tracked
10

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
30 months

Products

Top Magic Brush products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

28

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

11%

  • Brand 141%
  • Brand 214%
  • Brand 312%
  • Brand 410%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (4 brands, 11%)

Demand

Magic Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 17.2× · 11 of 12 months tracked

Search terms

Top Magic Brush search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • magic brush126K/yr
  • magic brish2K/yr
  • magic brush official4K/yr

Reviews and returns

What reviews say buyers love and hate about Magic Brush

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Hair Removal”
38%of negative reviews mention “Functionality-Overall”
1.9%of orders come back
“Doesn't work AT ALl”
A buyer, on “Functionality-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Magic Brush questions

Answered from the same tracked data.